We are looking for a
Marketing Lead, CDKL5 Deficiency Disorder (CDD), who is strategic, collaborative, and execution-focused to join our Epilepsy and Rare Syndromes marketing team, based in our
Atlanta, GA location.
About the role Reporting into the Brand Lead, Rare Syndromes, you will lead the North America strategy for CDKL5 Deficiency Disorder (CDD), developing and executing integrated marketing strategies and tactics that drive the adoption and sustained use of our product across rare developmental and epileptic encephalopathies. With a primary focus on CDD, you will create impactful engagement programs for healthcare professionals, including physicians and allied healthcare providers.
Who you'll work with You will partner closely with Sales, Sales Training, Medical, Regulatory, Finance, Thought Leader Liaisons, and other Epilepsy and Rare Syndromes marketing leads. You will also manage agency and vendor partners to deliver cohesive, targeted messaging, plans, programs, and tools that support the brand strategy.
What you'll do - Own CDD indication performance and lead the end-to-end healthcare professional engagement strategy.
- Shape brand plans and align tactics with strategy and critical success factors.
- Use research, analytics, field insights, and KPIs to optimize programs.
- Partner with Sales and Sales Training to deliver high-impact selling tools.
- Manage programs, budgets, agencies, vendors, accruals, and spend reporting.
- Align cross-functional stakeholders around cohesive messaging, plans, and execution.
- Lead annual Patient Impact Meeting (PIM) for key asset.
Interested? For this role we're looking for the following education, experience and skills Minimum Qualifications - Bachelor's degree.
- Minimum of 8 years of healthcare or pharmaceutical experience.
Preferred Qualifications - MBA or advanced degree with 6+ years of pharmaceutical or biotech marketing experience, preferably within CNS, rare disease, or specialty therapies.
- Strong interpersonal, organizational, communication, and Microsoft application skills.
- Experience with REMS programs, boxed-warning products, and/or healthcare professional marketing or sales.
- Strong strategic and operational marketing capabilities, including project management, prioritization, and execution.
- Demonstrated ability to independently develop strategy, translate insights into action, and drive execution.
- Strong analytical skills, business acumen, and fact-based decision-making, with the ability to anticipate future market needs.
- Solid understanding of the U.S. healthcare landscape and ability to effectively navigate complexity and ambiguity.
This position's reasonably anticipated salary range is $148,000-$195,000 annually. The actual salary offered will consider internal equity and may also vary depending on the candidate's geographic region, job-related knowledge, skills, and experience, among other factors.
Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
