Position SummaryWe're looking for a highly organized, creative, and results-driven
Marketing Campaigns and Programs Associate to help plan, run, and scale the campaigns and growth marketing programs that put Harness in front of developers, platform engineers, and DevOps leaders. In this role, you'll own the day-to-day execution of our webinar program, both Harness-hosted and third-party, from vendor sourcing and speaker management through promotion and results reporting, while also supporting marketing campaigns and additional growth marketing programs as needed.
You'll partner closely with demand generation, content, product marketing, field marketing, and sales to turn great ideas into repeatable, measurable programs. This is an exciting opportunity for a motivated marketer who thrives in a fast-paced environment, loves operational excellence, and is eager to find creative ways to scale what works.
About the role- Own the end-to-end execution of Harness's webinar program, including both hosted webinars and third-party webinars with partners and sponsored-content vendors.
- Source, evaluate, and manage third-party webinar vendors and partners, including negotiating terms, coordinating deliverables, and tracking lead delivery.
- Recruit, prep, and coordinate internal and external speakers (customers, partners, Field CTOs, and product experts), managing run-of-show, rehearsals, and day-of logistics.
- Manage platform setup, registration pages, follow-up nurture, and on-demand content handoff for each webinar.
- Plan and execute internal and external promotion for every program, including email, social, and paid digital, in partnership with demand gen, content, and creative teams.
- Build promotion plans and timelines that drive registration and attendance against target audiences and pipeline goals.
- Coordinate with sales, SDRs, and field marketing to align webinar follow-up with account and pipeline priorities.
- Report on program results, including registrations, attendance, engagement, pipeline, and cost per outcome, and translate the data into clear recommendations.
- Bring creative thinking to operationalize and scale demand generation programs, building repeatable playbooks and processes.
- Support marketing campaigns and additional growth marketing programs.
About you- 1-2 years of experience in B2B marketing, demand generation, campaign management, or a related role.
- Hands-on experience running webinar programs, including hosted and/or third-party webinars, from planning through promotion and follow-up.
- Experience promoting programs across email, social, and paid digital channels.
- Experience reporting on program results, with a data-driven approach to measuring performance and informing next steps.
- Strong project management and organizational skills, with the ability to juggle multiple programs, deadlines, and stakeholders at once.
- Excellent written and verbal communication skills, with a proven ability to collaborate and work cross-functionally with marketing, content, product marketing, sales, and external partners.
- Thrives in a fast-paced, cross-functional environment where creativity meets accountability.
- Creative thinker who finds ways to operationalize and scale demand generation programs through process, automation, and testing.
Nice to have- Experience in B2B technology, SaaS, or developer-focused growth marketing.
- Familiarity with fast-paced environments.
- Experience with growth marketing programs and campaign management.
- Interest in AI, DevOps, and software delivery.
Work LocationU.S. Remote
What you will have at Harness- Competitive salary
- Comprehensive healthcare benefits
- Flexible Spending Account (FSA)
- Flexible work schedule
- Employee Assistance Program (EAP)
- Flexible Time Off and Parental Leave
- Monthly, quarterly, and annual social and team building events
- Monthly internet reimbursement
Pay transparency
$79,000-$97,000 USD
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- Goldman Sachs leads investment in software delivery startup Harness at $5.5 billion valuation
- How Harness runs 16 "startups within a startup" at scale | Jyoti Bansal
- Harness Research Shows AI Visibility Crisis Fueling Security Nightmare
- Harness has been named to the Inc. Power Partner list for software delivery success
