JobTitle:Manager - SEO/GEO(LUXE)
Division: LUXE
Location:HudsonYards,NewYorkCity
JobSummary:Weareseekingahighlymotivatedanddetail-orientedSEO/GEO Managertodrivetraffic and revenue growth across ourDirect-to-Consumer (D2C) channels. This role requires a solid understandingofthesearchlandscape,includingGoogleandothermajorsearchengines, and experience inexecuting SEO and paid search activities.
TheManagerwillcollaboratecloselywiththeDirectorandotherteammemberstoensureeffective implementation of strategies.
WhatYouWillLearn:- SEO/GEOExecution&Support:AssistintheexecutionofSEO/GEOstrategies,encompassingkeyword research, content optimization, technicalSEO/GEO updates, and link building activities. Support the implementation ofon-page and technical optimizations for our D2C websites.
- TeamCollaboration: Collaborate effectively with internal teams, including marketing,content, product,andtechnology,toensureseamlessexecutionofsearchandaffiliatestrategies.Support the integration of search metrics and insights.
- Data Analysis& Reporting Support: Utilize data analytics tools to monitor performance and provideregularreportsonkeyperformanceindicators(KPIs)forSEO/GEO.Analyze data and provide insights on website traffic, keyword rankings,conversion rates, and affiliate commissions.
- PartnerRelationshipSupport:Assistinmaintainingrelationshipswithkeyexternalpartners, including search engines, affiliate networks, and industryinfluencers.
- SearchLandscapeMonitoring:Stayinformedaboutthelatesttrendsandalgorithmupdatesin thesearchlandscapeandtheaffiliatemarketingindustry.Sharerelevantupdateswiththeteam.
- TechnicalSEOSupport:AssistinimplementingtechnicalSEOrecommendationsonbrand websites,including site speed optimization, schema markup, andmobileresponsivenessenhancements, to ensure a premium user experience.
WhatWeAreLookingFor:RequiredQualifications:
- Bachelor'sdegreeinMarketing,Business,orarelatedfield.
- 2-5yearsofexperienceinSEO/GEO
- Solidunderstandingofsearchenginealgorithmsandrankingfactors.Familiaritywithkeywordresearch, content optimization, technical SEO, and affiliate marketingprinciples.
- Experiencewithdataanalyticstools(e.g.,GoogleAnalytics,GoogleSearchConsole)and reporting.
- Excellentcommunicationandinterpersonalskills.
- Strongorganizationalskillsandattentiontodetail.
- Abilitytoworkcollaborativelywithinateam.
- Beingpresent in the office three days a week is considered an essential function ofall office-based roles for eligible full-time employees.
- Authorizationto work in the United States on a full-time, permanent, ongoing basis isrequired. No immigration support/sponsorship offered for this role.
Pleasenote:Thisjobdescriptionisageneraloutlineandmaybesubjectto change.AsanintegralpartofourcultureatL'Oréal,wellness isatourcore.WenotonlyofferagenerousBenefits Package (Medical, Dental, Vision,401K), we also offer flexible time off, work from home days, and a pensionplan! Additionally, you will have access to companyperks such as Makeup, Skincare, and Fragrance! Employees receive a stipend forL'Oréal products as well as VIP Access to L'Oréal's Internal Shop forDiscounted Products, and other perks such as Monthly Mobile Allowance,discounted gym memberships, and ERGs.
AdditionalBenefitsInformationAsFollows:SalaryRange:$98,400-$140,200basesalary(Theactualcompensationwilldependona varietyofjob-relatedfactorswhichmayincludegeographiclocation,workexperience,education,and skilllevel)
• CompetitiveBenefitPackage(Medical,Dental,Vision,401K,PensionPlan)
• HybridWorkPolicy(3DaysinOffice,2DaysWorkfromHome)
• FlexibleTimeOff(PaidCompanyHolidays,PaidVacation,VacationBuyProgram,Volunteer Time, Summer Fridays & More!)
• AccesstoCompanyPerks(VIPAccesstoL'Oréal'sInternalShopforDiscountedProducts, Monthly Mobile Allowance)
• Learning&DevelopmentOpportunities(UnlimitedAccesstoE-learnings,Lunch&Learn Sessions, Mentorship Programs, &More!)
• EmployeeResourceGroups(ThinkTanksandInnovationSquads)
• AccesstoMentalHealth&WellnessPrograms