DescriptionPRINCIPAL OBJECTIVE: As a key member of the Creative team, the Copy Manager will ensure consistency in and write clear, compelling, and on-brand copy in the brand's voice across Aveda's campaigns, product launches, digital experiences, retail communications, and consumer touchpoints.
Reporting to the Global Copy Director, Hair Cluster, the Copy Manager will partner closely with Marketing, Product Development, Education, Online, Visual Merchandising, Design, and Legal to ensure that every expression of the brand is strategically sound.
ACCOUNTABILITIES:
- Develop engaging and on-brand copy for campaigns, encompassing print, digital, visual merchandising materials, video scripts, and more.
- Assist in campaign ideation and conceptualization.
- Generate compelling names and copy for seasonal collections and sets.
- Collaborate closely with the legal department and marketing to ensure compliance with regulatory standards.
- Harness cross-functional feedback to inspire creative solutions and refine copywriting approaches.
- Proactively engage in presentations, meetings, and collaborative efforts across departments, demonstrating strong communication skills and a collaborative mindset.
QualificationsQUALIFICATIONS:
- Minimum of 6 years of copywriting experience within the luxury/beauty/fashion industries.
- Demonstrated ability to quickly grasp brand voice and adapt writing style across diverse platforms.
- Proactive, adaptable, and self-motivated with a track record of taking initiative. .
- Proficiency in SEO/SEM writing principles and strategies.
- Ability to juggle multiple complex projects simultaneously.
- Works quickly and efficiently under extremely tight deadlines, with the ability to problem solve and turn revisions around quickly.
- Exceptional attention to detail, ensuring accuracy and consistency in all written materials.
Pay Range:The anticipated base salary range for this position is
$78,800.00to $129,450.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.
