TikTok

Machine Learning Engineer, Contextual Targeting

TikTok$156K — $387K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Experience in machine learning concepts and techniques
  • Proven expertise in multimodal content understanding and large language models (LLMs)
  • Strong technical skills in frameworks like PyTorch or TensorFlow
  • Proactive mindset with a strong sense of ownership
  • Excellent communication skills with collaboration experience across teams
  • Hands-on experience in deploying content understanding in advertising or related domains

Responsibilities

  • Participate in the development of a large-scale Ads system
  • Develop state-of-the-art applied machine learning projects
  • Own key targeting components in the TikTok ads monetization ecosystem
  • Collaborate with product and business teams on product vision

Benefits

  • Day one access to medical, dental, and vision insurance
  • 401(k) savings plan with company match
  • Paid parental leave
  • Short-term and long-term disability coverage
  • Life insurance
  • Wellbeing benefits
  • 10 paid holidays and 10 paid sick days per year
  • 17 days of Paid Personal Time with increasing accruals by tenure
Full Job Description
Responsibilities

Our Brand Ads team focuses on enabling brands to grow and succeed on TikTok by creating cutting-edge monetization products that empowers users, creators, and advertisers. The Brand Ads Team builds technologies that unlock business growth potential. This team owns several ads products: reservation ads, auction ads, and innovative content ads that enables advertisers and users to foster more awareness of their brand to attain their business goals. We work on the end-to-end ads delivery tech stack, including ads bidding, ranking, and forecasting. We are looking for engineers that have strong problem solving skills and algorithm understanding to build and manage systems with high performance, scalability, and availability. You will have the opportunity to partner closely with a globalized engineering and product teams in a high-impact and fast-paced environment. What You'll Do: - Participate in the development of a large-scale Ads system. - Responsible for the development of state-of-the-art applied machine learning projects. - Own key targeting components or strategies in the TikTok ads monetization ecosystem. - Work with product and business teams on product vision.

Qualifications

Minimum Qualifications: - Experience in and good theoretical grounding in machine learning concepts and techniques. - Proven experience in multimodal content understanding, with expertise in large language models (LLMs) and familiarity with cutting-edge progress in the field. - Strong technical foundation in at least one major deep learning framework (e.g., PyTorch, TensorFlow). - Proactive mindset, strong sense of ownership, excellent communication skills, and ability to collaborate across teams. Preferred Qualification: - Hands-on experience deploying content understanding solutions in search, advertising, recommendation, or related domains.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $156000 - $387600 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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