Funko

Licensing Manager (52130)

Funko$90K — $110K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of licensing experience in toys, collectibles, or related fields
  • Bachelor's degree in Business Administration, Sales, Marketing, or similar
  • Strong analytical and organizational skills
  • Excellent written and verbal communication abilities
  • Problem-solving skills with a proactive attitude

Responsibilities

  • Manage all Loungefly partnerships, covering negotiations and contract reviews
  • Conduct scheduled business reviews with partners
  • Identify new business and revenue opportunities with Licensors
  • Develop business strategies and plans in collaboration with sales and marketing teams
  • Research and respond to licensor requests promptly
  • Analyze market trends and account performance for growth planning
  • Partner with merchandising teams to create marketing strategies for sales enhancement

Benefits

  • Hybrid work environment with flexibility on Fridays
  • Supportive cross-departmental collaboration
  • Engagement in innovative product development opportunities
  • Access to growth plans aligned with major Licensors
  • Prospects for participation in business reviews and strategic planning
Full Job Description
Description

Located exclusively in Burbank, CA, the Manager, Licensing will be responsible for overseeing Funko's rapidly growing partnerships within its Sports, Video Games, and Icons portfolio. This role will support Funko's Hardlines business, and will report directly to the VP, Licensing and Business Development.

What You'll Do

Business Planning (50%):
  • Primarily responsible for all Loungefly partnerships (as assigned) covering both current, and prospective Licensors. This includes forecasting, relationship brokering and management (internal and external), contract negotiation, contract review, and additional business needs as they arise.
  • Accountable for calendarized business reviews (by partner)
  • In partnership with Sales and senior leadership, identify new business and revenue opportunities, and work with Licensors to provide coverage on all contractual needs, with a focus towards expanding Funko's current and prospective extensions
  • In partnership with VP, Merch, Sales, and Licensor, develop strategies and business plans by retailer, brand and property

Category Management (40%):
  • Ensure licensor requests are researched and responded to in a timely fashion
  • Research & understand competitive landscape
  • Analyze and understand market trends, consumer trends, and retailer and industry needs
  • In partnership with Royalties, analyze account performance and develop growth plans by key licensor(s) and product lines
  • Develop and implement product, merchandising, and marketing strategies to ensure that sales are maximized and contractual commitments are met
  • Partner with Sales and Joint Business Planning teams in assortment, retail planning, and sales pitches where relevant

Merchandising and Product Development (10%):
  • Partner with Merchandising and Creative teams to support innovation and go-to-market strategies
  • Work with Product Development team to ensure Funko is compliant with all contractual rights and protocols
  • Act as liaison between Funko Product Development and Licensor Product Development as needed
  • Ensure Licensor materials, and periodic updates are shared across Funko divisions

What You'll Bring
  • A panache for problem solving, and a 'can do' attitude
  • A strong sense of prioritization and self-governance
  • Minimum of 3-5 years of direct toy, collectible, or adjacent licensing experience
  • Bachelor's degree in Business Administration, Sales, and Marketing, or related field
  • Strong analytical and organizational skills
  • Experienced written and verbal communication skills; must be confident, fluid and persuasive

Salary Information

The base salary range for this position in the selected city is $90,610 - $110,500 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives on a case-by-case basis.

Work Environment

The noise level in the work environment is usually moderate. While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand and walk. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.

This position is based in Burbank, CA and is a hybrid role. Monday through Thursday - Onsite with Friday being an optional remote work day.

About Funko

Funko is a consumer goods company that specializes in making pop culture collectibles, including vinyl figures, action toys, and plush toys. The company was founded in 1998 by Mike Becker and has since grown to become one of the largest pop culture collectible manufacturers in the world. Funko's products are sold in over 100 countries and the company has partnerships with many well-known brands, such as Disney, Marvel, and Star Wars. Funko is known for its distinctive bobblehead-style figures, which have become highly collectible among fans. The company is headquartered in Everett, Washington.
Learn more about Funko
Size
1,138 employees
Market Cap
$514.4 million
Industry
Net Income
$3.9 million
5 Year Trend
+19.3%
Revenue
$652.5 million
NASDAQ

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