Legal-Marketing & Business Development Manager

Links Partners

$90K — $120K *
Legal & Accounting
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience in marketing or business development, with 2+ years in a supervisory role.
  • Undergraduate degree in marketing, business, research, or communications preferred.
  • Strong proficiency in MS Office Suite.
  • Familiarity with competitive intelligence research techniques and databases.
  • Excellent written and verbal communication skills.
  • Demonstrated strategic thinking and meticulous problem-solving capabilities.

Responsibilities

  • Manage business development and marketing for the IP Practice Group and client teams.
  • Ensure effective management of day-to-day assignments aligned with strategic goals.
  • Develop annual marketing and business development plans including outreach initiatives.
  • Collaborate with leadership to create annual budgets and strategic objectives.
  • Support RFP responses, pitches, and client presentations.
  • Direct client development programs in marketing and business development.
  • Assist in organizing seminars and sponsorships for the firm.

Benefits

  • Engagement in a collaborative, global team environment.
  • Opportunity to contribute to high-level strategic planning and firm positioning.
  • Access to professional development and training for career advancement.
  • Involvement in diverse marketing initiatives and client outreach programs.
  • Support for participation in industry events and thought leadership opportunities.
Full Job Description
Marketing & Business Development Manager
Location-Washington, DC

Responsibilities
The Marketing & Business Development Manager position, located in DC, will have the following responsibilities:
  • Manage the business development and marketing functions for the IP Practice Group, client teams and/or industry groups while working closely with other members of the global team to ensure a fully integrated marketing and business development program.
  • Manage day-to-day responsibilities to ensure that assignments and projects are effectively managed and in alignment with the firm's overall strategic efforts, and that service to clients is exceptional.
  • Develop and support annual marketing and business development practice group plans including thought leadership platforms, communications, and client outreach.
  • Collaborate with marketing & business development department leadership and practice leaders to develop annual budgets including specifying key strategic and tactical objectives and means to achieve annual goals.
  • Support responses to RFPs, and pitch, presentation, and other opportunities.
  • Manage and direct marketing and business development client development programs.
  • Provide support for seminars, sponsorships, and other events pursued by the firm.
  • Engage in research and analysis and competitive intelligence-gathering for strategic planning, competitive firm positioning, and business development activities.
  • Support recruiting and integration of lateral lawyers into firm.
  • Develop and maintain league table or industry survey content; respond to league table/industry surveys or ranking submissions.
  • Support coordination of business development training for lawyers
Qualifications
Qualifications
Specific Technical Skills:
  • Proficiency with MS Office Suite of offerings.
  • Familiarity with accepted research techniques and databases typically used for competitive intelligence in a professional services company.
Performance Traits:
  • Strong written and oral communication skills.
  • Demonstrated good judgment, a team first orientations, meticulous and results driven.
  • Demonstrated strategic thinking and problem solving capability.
Physical Requirements:
  • Ability to lift up to 20 lbs.
Education/Training/Certifications:
  • Undergraduate degree, preferably in a marketing, business, research or communications related field required.
Minimum Years of Experience Required:
  • Minimum 6 years (2+ years in a lead or supervisory role) of demonstrated success in a marketing, research, management, and/or communications-related field, either in the professional services (e.g., law, accounting, or consulting) or in a comparable position in the corporate or trade association sectors.

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