Instructional DesignerThe
Instructional Designer is responsible for designing, developing, and evaluating effective learning experiences that build team member capability, support professional growth, and strengthen performance across Stanley Martin Homes. The Instructional Designer establishes learning objectives and transforms subject matter expertise and business content into practical, accessible, and impactful learning solutions across a variety of formats and technologies.
Responsibilities and Duties: - Plan and analyze learning needs and materials
- Analyze content, target audience, job tasks, and learner environment to identify appropriate instructional strategies and define learner outcomes
- Gather and analyze input from Subject Matter Experts (SMEs) to develop and modify instructional materials
- Design accessible learning solutions using adult learning principles and the ADDIE model that strengthen engagement, retention, application, and performance
- Develop role-specific content through instructor-led, virtual, blended, e-learning, on-the-job, discussion-based, simulation, role-play, game-based, and video formats
- Evaluate learning programs and content effectiveness through assessments, surveys, and feedback
- Build and maintain learning experiences across LMS, SharePoint, and other learning platforms, ensuring content is current, accessible, engaging, and easy to use.
- Leverage AI throughout the design and development process to enhance learning content, improve development efficiency, and support innovative learning experiences, while promoting effective and responsible AI use
- Support the administration and continuous improvement of the Learning Management System (LMS), managing courses, content, user needs, reporting, and system maintenance to provide an effective and accessible learning experience for team members.
- Maintain knowledge of current and emerging learning and development trends and technologies to stay current in the field of instructional design
- Manage multiple time-sensitive projects to ensure on-time delivery
- Complete all other duties as assigned by manager
- Represent the company professionally in all internal and external interactions and communications
- Adhere to safety standards and help promote a safe working environment
- Adhere to and promote the Mission, Vision, and Values of Stanley Martin
Position Standards:- Excellent written and verbal communication skills
- Strong instructional writing, curriculum development, and storyboarding skills
- Demonstrated ability to design and develop effective learning solutions using adult learning principles across multiple learning modalities
- Proficiency with learning development and multimedia tools, including PowerPoint, Articulate 360, and Canva
- Experience administrating an LMS, including courses, users, reporting, and maintenance (e.g. Zensai/Learn365)
- Experience managing SharePoint sites and digital learning experiences
Position Requirements:- Associates or Bachelor's degree in Instructional Design, Curriculum Development, or related field
- Willingness to travel
- Ability to leverage AI to develop new and enhance existing instructional content
- Ability to support the effective and responsible adoption of AI across the organization
Preferred:- Master's degree
- Minimum 3+ years of related instruction design and curriculum development experience
What's In It For Me: - Access to competitively priced, high-quality health care options through Aetna, MetLife and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
- Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
- Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
- 12 weeks of paid maternity leave through our Short-Term Disability Plan
- Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
- Continue your education with tuition and certification reimbursement
- Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
- Protect yourself from identity theft or travel mishaps with our no-cost coverage
- Receive great discounts on buying a Stanley Martin home and discounts with our partners in mortgage and title services as well as cell phone service through Verizon
- Get access to your paycheck early with an advanced pay option through Dayforce Wallet
- Support local charities that are important to you through our Giving Back Program; with up to $250 match, 8 hours leave and more
This position pays between $84,100 and $93,200 annually. 
