Job Summary:The Inside Sales Representative handles inbound customer inquiries while actively driving sales growth through re-engagement of dormant accounts and targeted upsell/cross-sell initiatives. This role maintains accurate CRM and order records to enable smooth transactions, strong customer experience, and achievement of revenue objectives.
Responsibilities:Inbound Sales & Customer Support
- Answer inbound calls and respond to customer inquiries promptly and professionally.
- Identify customer needs, provide solutions, and capture incremental sales opportunities during inbound interactions.
- Ensure accurate order entry and follow-through; coordinate with internal partners to resolve order/fulfillment issues as needed.
Outbound Sales Motion (Growth)
- Conduct outbound calls to proactively re-engage dormant and low-engagement accounts.
- Drive incremental revenue by executing upsell and cross-sell initiatives during outbound and inbound interactions.
- Partner with Territory Sales Reps and Sales Leadership (as applicable) to align on account priorities and growth plans.
CRM, Sales Administration & Voice of Customer
- Maintain accurate CRM and order records (contacts, notes, opportunities, follow-ups) to support sales growth and continuity.
- Capture and share Voice of Customer (VoC) insights to inform sales strategy and uncover growth potential.
Key Performance Indicators (KPIs)
- Inbound call answer rate (target: maintain 90%+ inbound call answer rate).
- Outbound activity (e.g., ~30 outbound calls per week, focused on dormant and priority accounts).
- Assigned account sales performance (revenue/growth) and contribution to team objectives.
- Execution quality (order accuracy, follow-through, and customer issue resolution).
- CRM data accuracy and completeness (customer records and activity notes).
Qualifications:- 2+ years of inside sales, B2B customer service, or sales support experience (distribution/aftermarket preferred).
- Strong phone-based selling skills and ability to convert service conversations into sales opportunities.
- Experience using CRM and order entry/ERP systems; high attention to accuracy and follow-through.
- Strong communication, organization, and time management skills.
- Experience in automotive aftermarket, distribution, wheels/accessories, lighting, or related industries a plus.
- Familiarity with account reactivation strategies and upsell/cross-sell motion.
Key Competencies:- Customer-first mindset; solutions-oriented
- High ownership and responsiveness
- Persistent, disciplined outbound activity
- Organized, detail-focused CRM habits
- Collaborative partner across sales and operations
Starting Annual Salary Range:
$80,000-$100,000 USD
