Head of Digital Media

Sparks • $120K — $150K *

Brooklyn, NY 11226In-Person

Media

8 - 10 years of experience

2 months ago

Job Overview by Ladders

Qualifications

Bachelor's Degree or equivalent experience (4+ years)
8+ years in marketing/ad/communications, including 6+ years in digital campaigns
Proven ability to manage multi-channel paid media plans
Ecommerce experience preferred
4+ years of leadership experience in team development

Responsibilities

Direct multi-channel digital media strategy development and execution
Ensure accurate and timely digital plan outputs
Present media and social strategies to clients
Oversee media pacing and budget management
Utilize analytics tools to support media strategy
Manage and mentor a high-performing digital team
Participate in new business pitches

Benefits

Health & 401K Benefits
Open Paid Time Off

Show MoreShow Less

Full Job Description

Job Description

The Head of Digital position is a Senior Director-level role. You will lead clients' paid digital media efforts across various campaigns and initiatives to drive efficient results. Reporting to the Owner of The Spark Group, you will manage a team of digital analysts and content strategists who work closely together to deliver excellent digital marketing services to our clients.

Primary Responsibilities:

Direct the development and execution of multi-channel digital media strategies, working with internal teams to ensure marketing strategies are integrated.
Accountable for digital plan output timeliness, accuracy, scope, and overall excellence.
Present and communicate media & social strategies, plans, and executions to client partners.
Accountable for media pacing and budget with assistance from Senior Digital Analyst.
Apply an expert understanding of analytics and measurement tools/techniques to provide media strategy support team, and to client and internal marketing goals.
Responsible for managing a high-performing team, including individual development, performance management, training, development, and mentorship.
Participate in new business pitches and development as needed.

Qualifications

Minimum Requirements:

Bachelor's Degree required OR 4 additional years of related experience beyond the minimum required may be substituted in lieu of a degree.
8 or more years of related experience in a marketing, advertising and/or communications function, to include at least 6 years of experience in one or more of the following areas: social marketing, search marketing, email marketing, or full digital campaign management.
Demonstrated ability to manage and lead a comprehensive paid media plan across multiple digital touchpoints. Ecommerce industry experience is a plus.
4 or more years of people leadership experience in building, managing, and/or developing teams required.

Additional Information

TSG Perks & Benefits:

Health & 401K Benefits
Open Paid Time Off

Show MoreShow Less

About Sparks

Sparks is a clothing and accessories retailer located in Hoffman Estates, Illinois, United States. Sparks offers a wide range of clothing and accessories for men, women, and children. Sparks was founded in 1986 and has grown to become one of the largest clothing retailers in the United States. Sparks is committed to providing its customers with high-quality clothing and accessories at affordable prices.

Learn more about Sparks

Size

10,000 employees

Industry

Retail & Consumer Goods

* Ladders Estimates

Similar Jobs

Director, Social- PINK
$120K — $150K *
L brands
New York, NY 10025 (NEW YORK County)
2 months ago
Paid Social Senior Associate
$70K — $95K *
PMG
New York, NY 10025 (NEW YORK County)
2 months ago
Influencer Marketing Manager
$80K — $105K *
Bubble Skincare
New York, NY 10025 (NEW YORK County)
2 months ago
Senior Paid Social Manager
$90K — $130K *
Jellyfish.co
New York, NY 10025 (NEW YORK County)
2 months ago
Temp Supervisor, Social
$90K — $104K *
Horizon Media Inc
New York, NY 10025 (NEW YORK County)
2 months ago
Director, Audience Strategy & Growth
$120K — $150K *
REFORM Alliance
New York, NY 10025 (NEW YORK County)
Reposted 2 months ago

More Jobs at Sparks

Senior Paid Digital Strategist (Remote)
$70K — $95K *
Remote
2 months ago
Media
Remote
Senior Paid Digital Strategist (Remote)
$80K — $120K *
New York, NY 10018
2 months ago
Media
In-Person

More Media Jobs

Chief Creative Officer
$245K — $275K *
Mansueto Ventures
New York, NY 10025 (NEW YORK County)
Reposted 3 weeks ago
Senior Editor, Brand & Narrative
$120K — $145K *
Stand Together
Arlington, VA 22204 (ARLINGTON County)
2 months ago
Associate Creative Director (Motion Graphic Design)
$139K — $176K *
Mocean
Los Angeles, CA 90011 (LOS ANGELES County)
2 months ago
Senior Digital Sales Lead for Voice Media Group
$90K — $120K *
Westword
Miami, FL 33186 (MIAMI-DADE County)
2 months ago
VP of Marketing and Communications
$100K — $150K *
Atlas Machine and Supply
Louisville, KY 40214 (JEFFERSON County)
2 months ago