Job Description
Key Responsibilities
Value Creation & Changefulness
• Partner with the Chief Transformation Officer, CEO and senior leaders to translate the Value Creation agenda into a clear, compelling enterprise story.
• Connect strategy, transformation, growth, continuous improvement, Digital & AI, and people and leadership in language employees can understand and act on.
• Lead communications for major transformation initiatives, building communication into the change process from the outset.
• Help employees understand what is changing, why it matters, what it means for them and how they can contribute.
Enterprise Storytelling
• Establish an authentic Samuel narrative that brings together our history, values, people, customers, businesses and future ambition.
• Find and amplify stories that show Value Creation in action and celebrate employee, customer and business impact.
• Ensure Samuel's voice is contemporary, human, credible and consistent across internal and external channels.
Employee Engagement Experience
• Partner across the organization to strengthen employee connection, engagement and experience.
• Use employee listening and engagement to continuously improve communications and enterprise experiences.
• Create meaningful moments that build pride and belonging, with approaches that reach office, front-line and manufacturing employees.
• Build stronger two-way communication so employees are active participants in Samuel's evolution.
Leadership Communications
• Serve as a trusted advisor to the Chief Transformation Officer, CEO and senior leadership team.
• Develop executive communications, presentations, speeches, talking points and major organizational announcements.
• Equip leaders and people managers with practical tools to communicate complex priorities clearly, consistently and authentically.
Award Winning Company & Employer Brand
• Develop a deliberate strategy to strengthen Samuel's reputation as a company and employer.
• Identify credible external recognition opportunities for our people, culture, transformation, innovation, leadership and community impact.
• Partner with People & Culture and Talent Acquisition to bring the Employee Value Proposition to life through authentic stories and experiences.
Corporate & External Communications
• Lead corporate communications strategy, media relations, though leadership and executive positioning.
• Manage communication of significant organizational developments and sensitive matters.
• Lead crisis and issues communications with sound judgement, speed and coordination.
Channels, Measurement & Team Leadership
• Continuously identify opportunities to improve and elevate Samuel's communications capability toward best in class, using pragmatic approach and clear enterprise editorial rhythms.
• Explore AI-enabled tools to improve quality, personalization, insight and efficiency.
• Measure reach, understanding, engagement, sentiment and behavioural impact.
• Build and lead a high-performing communications capability with strong relationships across the business and functions.
Qualifications
• Senior communications leadership experience in a complex and matrixed organization.
• Demonstrated success leading communications through transformation and change.
• Exceptional storytelling, writing and executive communication capability.
• Experience in employee engagement, internal communications and employer brand.
• Must be commercially minded, with strong business acumen and the ability to connect communications to performance and Value Creation.
• Experience advising CEOs and senior executives on high-profile sensitive matters.
• Brings an enterprise mindset while maintaining a strong business unit focus across geographies and front-line environments.
• Pragmatic and action-oriented, with curiosity, discretion and a willingness to challenge convention.
This job posting is for an existing vacancy within the organization
About the Team
At Samuel, meeting our customer needs is our top priority. With cost-effective distribution and just-in-time delivery of metals and industrial products across North America, we ensure our customers get exactly what they need - any time, anywhere and from a single source. Our focus on value-added processing services and innovative supply chain solutions allow us to work closely with our customers, ensuring their products are on the market on time. Thanks to our integrated network of products and services supported by our in-house technical leaders and market experts, we are uniquely positioned to become your supplier of choice.
