Head of Americas Field Marketing

Anysphere, Inc

$150K — $180K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of progressive leadership experience in marketing
  • Proven ability to build and manage high-performing teams
  • Strong coaching and talent development skills
  • Experience in change management within fast-paced environments
  • Expertise in data analytics and insights-driven marketing
  • Exceptional communication and presentation abilities

Responsibilities

  • Develop comprehensive marketing plans to land and expand enterprise accounts
  • Create differentiated strategies and events across target buying personas
  • Serve as a trusted advisor to Sales leadership with actionable insights and recommendations
  • Track lead flow and optimize conversion metrics in collaboration with Sales Ops
  • Lead and mentor a geographically dispersed Field Marketing team
  • Foster a culture of accountability and innovation among team members
  • Establish dashboards and KPIs to measure marketing impact and ROI

Benefits

  • Remote work flexibility
  • Professional development and continuous learning opportunities
  • Supportive culture that values innovation and accountability
  • Access to executive-level insights and networking
  • Opportunities for career advancement and succession planning
Full Job Description
Marketing • Full-time • San Francisco; New York
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About the Role

As the Head of Americas Field Marketing, you are the chief marketing architect of our go-to-market engine across the Enterprise and Vertical teams. You will lead a high-performing team of Field Marketing Managers to design, execute, and optimize regional marketing strategies that drive pipeline and revenue.

We are looking for a player-coach who is as comfortable interpreting a dashboard as they are commanding a room during a QBR. If you think business-first, are outcome-obsessed and thrive in high-growth, fast-paced environments, we want to talk.

What You'll Do

Strategic Leadership & Revenue Growth
  • Architect the Theater Strategy: Develop comprehensive marketing plans across regions, segments, and industries to both land and expand in the largest enterprise accounts
  • Deliver theatre growth plans: Build differentiated strategies, scalable programs, and world class events across buying personas and industries, delivering at-scale and account-based tactics. You also won't be afraid to jump in and execute alongside your team
  • Galvanize Sales Partnerships: Act as a trusted strategic advisor to Sales and Inside Sales Leadership through compelling executive presentations, insights-driven recommendations, and business reviews
  • Outcome Optimization: Track lead flow from initial touchpoint to closed-won revenue. Partner with Sales Ops to refine conversion metrics and maximize ROI

Team Orchestration & Development
  • Lead a Remote Fleet: Manage and mentor a geographically dispersed team. You'll be responsible for hiring, onboarding, and fostering a culture of high performance and continuous learning
  • Drive cultural excellence: Foster a culture of innovation, accountability, data-driven decision-making, and collaborative execution across geographically distributed teams
  • Develop future leaders: Own talent strategy including succession planning, career pathing, and leadership development to build bench strength for sustained growth
  • Cross-Functional Advocacy: Serve as the "voice of the theater" back to Corporate Marketing to ensure regional needs are met and global initiatives are successfully localized

Analytics, Insights & Business Acumen
  • Establish executive-level reporting: Build comprehensive dashboards and KPI frameworks that track pipeline, program ROI, and business impact
  • Drive data-informed strategy: Leverage analytics to identify growth opportunities, optimize resource allocation, measure program effectiveness, and demonstrate marketing's contribution to revenue
  • Continuously optimize: Develop feedback loops and refinement processes that improve investment efficiency and program performance
  • Budget Ownership: Manage the Americas roll-up budget, ensuring every dollar is allocated toward high-impact activities

You may be a fit if
  • Proven people leader: You have 10+ years of progressive leadership experience with a track record of building, scaling, and inspiring high-performing marketing teams
  • Coaching excellence: You have demonstrated ability to develop talent, drive career growth, and create environments where top performers thrive
  • Change management prowess: You have the ability to lead organizational transformation, drive adoption of new processes, and navigate ambiguity in fast-paced, high-growth environments
  • The Data Storyteller: You don't just report numbers; you provide insights. You are fluent in the metrics that drive the business
  • The Communicator: You have exceptional presentation skills. You can build trust with C-suite executives and external partners alike

Technical & Tactical Toolkit
  • Mobility: Ability to travel as needed to support theater events and team meetings.


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