Growth Marketing Manager

BravoTech

$90K — $110K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-7 years of B2B growth or demand generation marketing experience
  • Proven track record in building marketing programs from scratch
  • Hands-on experience in generating leads and measuring their impact
  • Strong knowledge of CRM and marketing automation platforms like Salesforce and HubSpot
  • Experience with lead scoring, segmentation, and data hygiene practices
  • Practical daily use of AI in marketing workflows
  • Familiarity with tools like ChatGPT and Figma for automation tasks
  • Ability to design complex automated workflows with human oversight

Responsibilities

  • Build and manage the B2B demand generation funnel end-to-end
  • Create lead sourcing workflows using AI for prospecting and qualification
  • Develop targeted campaigns aimed at CFOs, controllers, and travel managers
  • Design landing pages, email campaigns, and sales enablement collateral personally
  • Collaborate with Sales and Product to leverage customer feedback in marketing strategies
  • Establish metrics for lead qualification and monitor funnel performance
  • Utilize AI tools to quickly prototype marketing assets and campaigns

Benefits

  • Hybrid work environment in Dallas, Texas
  • Direct hire opportunity with access to company benefits
  • Engagement with emerging technologies in marketing
  • Opportunity to shape the growth strategy for an AI-first corporate platform
Full Job Description
Job Description

Growth Marketing Manager
BravoTech is seeking a Growth Marketing Manager for a premier client in Plano, TX. This is the company's first dedicated growth marketing hire, responsible for building the demand generation engine from the ground up as the business relaunches around an AI-first approach to corporate travel, expense, events, and integrated payments.

This is a hands-on role for a marketer who wants to build, experiment, execute, and measure-not simply manage agencies or teams.
Key Responsibilities
  • Build and own the B2B demand generation funnel from awareness through qualified pipeline and revenue.
  • Create AI-assisted/agentic lead sourcing workflows for prospecting, enrichment, qualification, and segmentation.
  • Develop positioning and campaigns targeting CFOs, controllers, and travel managers.
  • Personally create landing pages, email campaigns, case studies, sales enablement, and digital content.
  • Support product marketing across travel, expense, corporate card, events, and payments.
  • Partner closely with Sales and Product to turn customer feedback into campaigns and messaging.
  • Establish lead qualification, funnel metrics, dashboards, and ROI measurement.
  • Use AI tools to rapidly prototype landing pages, microsites, campaigns, and marketing assets.
Qualifications
  • 3-7 years of B2B growth or demand generation marketing experience.
  • Proven experience building a marketing program, channel, or growth initiative from the ground up.
  • Hands-on experience generating and measuring leads against pipeline and revenue.
  • Strong CRM and marketing automation experience with Salesforce, HubSpot, Attio, or similar platforms.
  • Experience with lead scoring, sequencing, enrichment, segmentation, and data hygiene.
  • Daily, practical use of AI in marketing workflows.
  • Exposure to tools such as Claude, ChatGPT, Figma Make, Builder.io, v0, Lovable, Gamma, n8n, or similar AI/automation platforms.
  • Comfortable designing agentic or multi-step automated workflows with appropriate human oversight.
  • B2B SaaS, fintech, payments, expense management, or corporate travel experience is a plus.
  • Strong analytical skills; SQL or scripting experience is a plus.

Ideal Candidate: A hands-on, AI-first growth marketer who can combine strategy, content, automation, experimentation, and analytics to build a scalable B2B growth engine.

Marketing Degree
Hybrid onsite in Dallas, Texas
USC or GC
Direct Hire w/benefits

#LI-AH1

Meet Your Recruiter

Angela Hardemon

Text me about this job - 972-419-1615

Please include your name and Job Title in your Text.

Thanks!

972-419-1615 [email protected]

972-419-1615 [email protected]

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