Growth Engineer, Web & Growth Products

Decagon

$180K — $225K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of software engineering experience with a focus on growth/marketing.
  • Proven ownership of a website or similar growth surface as a product.
  • Expertise across full technical growth stack including CMS, APIs, and AI tools.
  • Demonstrated success in building and shipping growth-oriented products or tools.
  • Strong technical judgment to manage SEO/AEO specialists or website operations team.
  • Ability to thrive in ambiguous situations, adapting to changing team dynamics.

Responsibilities

  • Own website strategy and roadmap, prioritizing growth initiatives versus other demands.
  • Design and deliver technical growth products that utilize AI for enhanced user experiences.
  • Establish a structured testing infrastructure to improve conversion rates.
  • Mentor and hire specialists to manage website execution and SEO functions as the team grows.
  • Collaborate with growth teams, product engineers, and sales leaders to align technical growth strategies with business goals.

Benefits

  • Medical, Dental, and Vision benefits for you and your family.
  • Life Insurance and Disability Benefits.
  • Retirement Plan (e.g., 401K, pension).
  • Parental Leave.
  • Fertility and family building benefits through Carrot.
  • Monthly wellness stipend for lifestyle and work-life balance.
  • Daily lunches and snacks in the office.
  • Flexible vacation policy allowing employees to take what they need.
Full Job Description
About the Role

We're looking for a Growth Engineer to own the technical surface areas that drive Decagon's growth - including our website and technical growth products that go beyond what a marketing team can typically ship on its own - interactive tools, AI-powered demo experiences, and other product-like growth tools. You'll own the strategy behind what gets built and in what order, treating the site as a product with a real roadmap rather than a series of one-off requests.

What you might build
  • Tools that automate the creation of customized assets and experiences - a personalized landing page builder, interactive voice demos, and similar - built once and distributed across channels to drive pipeline growth.
  • Internal tooling that automates manual work in ad platforms for our paid digital team - audience building, bid/budget adjustments, reporting rollups, etc.
  • Agents that pull from our own AI stack, Salesforce, and marketing tools to surface key intent signals to our Sales team.


In this role, you will
  • Own the website as a product: Take website strategy, prioritization, and roadmap ownership - deciding what gets built, in what order, and why, balancing growth impact against everything else competing for the site's attention. Help build the technical foundation for our website and growth surfaces to work well across international markets as we expand.
  • Build technical growth products beyond the website: Design and ship the kinds of tools described above - things that need engineering judgment, not just marketing execution, and that leverage Decagon's own AI stack to create novel prospect experiences that convert into quality pipeline.
  • Drive conversion rate optimization: Establish the testing infrastructure and cadence that lets the team run structured experiments on the site.
  • Grow the team around you: As the work compounds, hire and mentor the specialists who take on day-to-day ownership of website execution, SEO/AEO, and related functions. You'll shape what that team looks like and how it operates.
  • Partner cross-functionally: Work closely with the rest of the growth/demand gen team, product engineering, and regional sales leadership to make sure technical growth investments track where the business actually needs them.


Your background looks something like this
  • 5+ years of experience in software engineering, with growth/marketing exposure and a track record of shipping real technical products.
  • Have owned a company's website or a comparable technical growth surface as a product - with accountability for strategy, prioritization, and outcomes.
  • Comfortable operating across the full stack of what "technical growth" means: CMS architecture, hands-on product-style builds (APIs, integrations, AI-powered tooling), etc.
  • Have built and shipped growth-oriented products or tools.
  • Strong enough technical judgment to evaluate and eventually manage specialists in SEO/AEO and website ops if you're not doing that work yourself long-term.
  • Thrive in ambiguity - this role starts as a mix of building things yourself and figuring out what to hire for, and the shape of your team six months from now may look different from what's written here.


Even better if you have
  • Experience standing up a website or product experience across multiple international markets or languages.
  • Experience with AI/LLM-powered tooling in a growth or marketing context
  • Experience with tools like Clay, Webflow, Gumloop, Dust, etc.


Compensation
$180,000 - $225,000 + Equity

Benefits

We proudly offer the following benefits for our full-time employees:
  • Medical, Dental, and Vision benefits for you and your family
  • Life Insurance and Disability Benefits
  • Retirement Plan (e.g., 401K, pension)
  • Parental Leave
  • Fertility and family building benefits through Carrot
  • Monthly stipend to support your wellness, lifestyle, and work-life balance
  • Daily lunches and snacks in the office to keep you at your best
  • Take what you need vacation policy (subject to local requirements; UK employees receive 25 days of statutory leave)

These benefits are described in more detail in Decagon's policies, may vary by location, and can change at any time according to applicable compensation and benefits plans.

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