8-10+ years of experience in communications or integrated strategy within a creative agency.
Experience leading communications strategy for large integrated campaigns.
Ability to collaborate with Brand Strategy and Creative teams throughout the project lifecycle.
Strong understanding of audience behavior and the modern media landscape.
Skilled in both high-level strategy and detailed creative execution, with excellent communication abilities.
Experience managing and mentoring strategists and senior client relationships.
Responsibilities
Lead communications strategy for key clients, aligning business goals with audience and channel approaches.
Translate strategic insights into creative opportunities, considering audience behavior and cultural context.
Connect various disciplines to create a unified communications approach across teams.
Provide an evidence-based perspective on media evolution, identifying new opportunities based on audience signals.
Act as a trusted strategic partner to clients, simplifying complexities and guiding business growth.
Elevate the communications strategy discipline by mentoring team members and enhancing strategic frameworks.
Benefits
Opportunity to work in a dynamic and creative environment.
Access to professional development and mentorship.
Engagement with a diverse range of clients and projects.
Collaborative culture that values innovative thinking.
Full Job Description
Who We're Looking For:
We're looking for a Group Communications Strategy Director who sees communications planning as a way to unleash the true potential of great creative. This role will develop the cultural narratives and systems that shape our work across channels.
At Zulu, we believe communications planning helps us to fight sameness and drive outsized value for our clients. The discipline acts as the connective tissue from client brief to post-campaign reporting, and ensures that our creative is in a position to succeed across contexts. This role will be a senior leader responsible for key client relationships and coaching a fast-growing team.
Key Responsibilities:
Lead communications strategy across key client relationships, translating business and brand goals into clear audience, communications and channel approaches across paid, earned and owned.
Translate strategy into creative opportunity, bringing audience behaviour, culture, context and media thinking into the process from brief through execution to help ideas reach their full potential.
Connect disciplines around one communications approach, partnering with Brand Strategy, Creative, Media and IAT partners to ensure creative, media and measurement work as one connected system.
Bring a distinct, evidence-led point of view on how media is changing, using audience, cultural and performance signals to challenge default approaches and identify new opportunities across emerging behaviours.
Be a trusted senior strategic partner to clients, simplifying complexity, confidently guiding decisions and identifying opportunities to grow both the work and the business.
Raise the standard of the communications strategy discipline, mentoring strategists, strengthening strategic output and helping evolve our frameworks, ways of working, new-business thinking and agency POV.
Qualifications:
8-10+ years of experience in communications, connections or integrated strategy within a creative agency or similarly integrated environment.
Demonstrated experience leading communications strategy across large integrated campaigns and complex client businesses.
Proven ability to partner with Brand Strategy and Creative from brief through execution, and lead integrated planning with media agencies and IAT partners.
Strong fluency in audience behaviour and the contemporary media landscape, including how context, attention and algorithmic environments influence how ideas are experienced and distributed.
Comfortable moving between high-level strategic architecture and detailed creative and channel implications, with strong written, verbal and presentation skills.
Experience leading senior client relationships and managing, mentoring and developing strategists.
Compensation for this role ranges from $150,000 to $170,000 CAD, depending on experience.
We appreciate your interest in joining Zulu Alpha Kilo. When applicable, please include a link to your portfolio with your application. Although all applications are reviewed, only those selected for interviews will be contacted.
