5-7 years of experience in marketing, ideally within tech or B2C sectors
Proficient in running data-driven marketing campaigns
Experience with community engagement, particularly in tech or AI fields
Familiarity with using tools for automation and optimization
Strong understanding of customer acquisition metrics like LTV and CAC
Responsibilities
Develop and execute 24/7 marketing campaigns for expert acquisition through various channels
Represent Terac at expert events and dinners, enhancing brand visibility
Engage in community platforms to enhance Terac's credibility among experts
Organize roundtables and group discussions with top experts
Measure and analyze the impact of marketing initiatives, adjusting strategies as necessary
Benefits
Competitive salary and meaningful equity options
$15K relocation bonus for moving to the Bay Area
$10K housing bonus for local residents
Comprehensive health, dental, and vision insurance
401(k) plan with company matching contributions
Opportunities for professional growth as a founding member of the company
Innovative work culture with hackathons and company presentations
Full Job Description
About the role
Today, Terac's projects team handles over 50 projects per month across 25+ clients. You will strategically focus on how we build our network to support the next 1,000 projects. You will partner directly with the CEO and Head of Projects to shape and scale the expert side of the marketplace. This is the consumer side of our marketplace and required unique understanding of targeting and growing communities in different niches.
You're someone who thrives in ambiguity, has exceptional judgment, and can context-switch between strategic planning, tactical execution, and people operations.
You will:
Run expert acquisition: build and run marketing campaigns 24/7 that are targeting the highest-leverage domain experts we need at any given moment through ads, our referral network, event marketing, or any other method you can dream up.
Be rigorously data-driven: You will manage a 7-figure budget and be tasked with acquiring millions of experts. It's vital we make informed decisions.
Build Terac's credibility: Between running our socials, engaging in Reddit/Discord communities, organizing roundtables, and being active in a dedicated Slack with our top experts it will be your job to drive credibility to the Terac brand and make being a Terac expert a sought after title.
Event marketing: we host monthly dinners for AI researchers, our top experts, and hackathons for our power users. You will travel across the country and the world representing Terac to the expert community.
You have:
Proven experience in GTM, outbound sales, or growth roles
Demonstrated success owning pipelines and delivering results at scale
Strong familiarity with LinkedIn Recruiter, Sales Navigator, and similar tools
Strong judgment and ability to prioritize under pressure
You likely have experience in:
Growth or strategy at early stage or high growth startups.
Exposure to marketplaces, platforms, or two-sided businesses.
Misc
Compensation: Competitive salary, meaningful equity vested over four years, $10K relocation bonus (for moving to the Bay Area), and an additional $5k housing bonus (if you move within 0.5 miles of our office), Health, Dental, Vision insurance, 401(k) with company match
Growth opportunities: You're joining Terac at one of the earliest stages and will have an opportunity to shape and grow with the company as a founding member.
