Field Marketing Manager

Canals

$70K — $95K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of experience in marketing, event management, or a similar role
  • Highly organized with strong project management skills
  • Ability to handle competing deadlines and shifting priorities
  • Strong communication skills
  • Self-motivated with a proactive attitude
  • Experience in a startup or fast-paced environment is a plus

Responsibilities

  • Manage end-to-end logistics for trade shows including setup, swag, dinners, travel, and registration
  • Coordinate pre- and post-event outreach efforts
  • Support presenters with slide content and logistics for conference talks
  • Maintain an organized conference calendar and evaluate future opportunities
  • Track and report on event outcomes to enhance ROI
  • Support webinars and virtual events from setup to execution
  • Handle logistics for ABM gifting campaigns including packaging and shipping
  • Manage vendor and association relationships related to events and sponsorships
  • Track and manage event budgets

Benefits

  • Opportunities to own and shape marketing initiatives
  • Work in a dynamic environment with industry growth potential
  • Collaborative team culture
  • Exposure to diverse marketing channels and tactics
  • Involvement in high-impact events and trade shows
Full Job Description
The Role

Industry trade shows have been a key driver of our growth since the beginning - and we're doubling down. We're looking for a Field Marketing Manager to take ownership of the operational side of our events and offline marketing efforts.

In this role, you'll manage logistics, campaigns, and communication around in-person events, ABM gifting, and virtual webinars. You'll help ensure the team attending each conference is fully supported and able to focus on building relationships and closing deals.

What You'll Do
  • Manage end-to-end logistics for trade shows: booth setup, swag, dinners, travel, and registration
  • Coordinate pre- and post-event outreach (email, LinkedIn, paid ads, app content, attendee lists)
  • Support presenters with slide content, planning, and logistics for conference talks
  • Maintain an organized conference calendar and help evaluate future opportunities
  • Track and report on event outcomes to improve our ROI over time
  • Support webinars and other virtual events from setup to execution
  • Handle logistics for ABM gifting campaigns (packaging, shipping, tracking)
  • Own vendor and association relationships tied to events and sponsorships
  • Track and manage event budgets
What You'll Bring
  • 2+ years of experience in marketing, event management, or a similar role
  • Highly organized and reliable, with strong project management skills
  • Comfortable juggling competing deadlines and shifting priorities
  • Strong communicator and true team player
  • Self-motivated and proactive - someone who gets things done without needing hand-holding
  • Experience in a startup or fast-paced environment is a plus

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