Executive Director of Engagement Programs (6293U) - College of Engineering

Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience required.
  • Expertise in event planning and public relations for complex events.
  • Understanding of campus vision, mission, and infrastructure.
  • Strong long-range planning and project management skills.
  • Excellent interpersonal communication abilities at all organizational levels.
  • High political acumen for donor and guest relations.
  • Strong judgment and problem resolution capabilities.
  • Experience in managing program budgets and contract negotiations.

Responsibilities

  • Plan and manage events to engage alumni, students, and corporate partners.
  • Lead the development and execution of significant college programs and events.
  • Coordinate with multiple service contractors and vendors for event success.
  • Develop resources that enhance affiliations with the college's constituencies.
  • Provide guidance and mentorship to the Engagement Programs team.
  • Supervise budget management for events and activities.
  • Evaluate participant engagement and refine programs based on data.

Benefits

  • Comprehensive benefits package through the University of California.
  • Work in an esteemed Engineering College, recognized nationally.
  • Opportunity to engage with diverse college constituents including alumni and corporate partners.
  • Chance to influence programs that enhance the college's reputation and community ties.
Full Job Description
Departmental Overview

The College of Engineering at UC Berkeley is recognized for its educational and research excellence, consistently ranking among the top three Engineering colleges in the United States. With more than 250 regular faculty members and 6,8000 students located in seven academic departments, Engineering is the second largest college on the Berkeley campus. The College Relations office supports the College's core projects and programs through marketing, communications, and fundraising efforts designed to reach over 70,000 alumni, friends, students, foundations, and corporate partners.

The Executive Director of Engagement Programs reports to the Assistant Dean, Administration. Responsibilities include: Planning and organizing events and programs to reach, serve and engage College constituencies. Constituencies include alumni, current students, prospective students, parents, donors, corporate partners, faculty, and staff, as well as the general public. Translates constituent needs and priorities into customized programs to create, enhance, and sustain ties with the College. Manages logistics such as facilities, registration, guest management, caterers, and vendors; event promotion; liaison with speakers; tickets, audience management activities, concessionaires, caterers, and vendors, and facility maintenance staff; or provides technical support of these activities.

Application Review Date

The First Review Date for this job is: October 7, 2026 - Open Until Filled

Responsibilities

65% Constituent Engagement: Conducts comprehensive planning and management of activities designed to engage college constituent groups including; alumni, donors and corporate partners, current and prospective students, parents, faculty, and staff.
  • Holds primary responsibility for the conception, development, marketing, implementation, execution, and evaluation of complex events and programs that carry significant consequences for the college's external relations efforts.
  • Directs multiple service contractors and subcontractors. Evaluates and identifies online platforms, as well as traditional vendors and services, that satisfy program needs and meet campus policies.
  • Ensures smooth-running, effective events, including successfully recognizing and resolving potential and real problems in a timely manner using tact, sensitivity, discretion and political acumen.
  • Develops and implements services and resources for defined constituencies- particularly alumni, corporate stakeholders, and donors - that strengthen the value of affiliating with the college.
  • Oversees design, purchase and inventory of marketing and promotional items (t-shirts, pens, etc.).
  • Serves as events consultant to college units.
20% Planning and Administration: Designs, develops, and through support staff, implements and evaluates programs and projects that advocate for the college and showcase college achievements.
  • Supervises and manages the Engagement Programs team which includes Events Specialist 3 professionals. Responsible for assigning work, monitoring performance, conducting annual performance evaluations, and managing recruitment, onboarding, and disciplinary actions. Provides technical guidance and identifies professional development opportunities to ensure team goals are met. Mentor and/or manage less experienced events staff.
  • Manages annual cost center budget. Develops and maintains comprehensive budgets for each event/activity, and ensures that costs do not exceed budgeted allocations without prior approval.
  • Develops and maintains reporting tools to assess levels of engagement and constituent interests and preferences. Designs programs in line with responses and the college's strategic priorities. Conducts benchmarking studies of comparable programs to determine best practices. Conducts thorough evaluation of all events and programs to ensure operational effectiveness as well as alignment with constituent needs.
10% Special projects and other duties as assigned.

5% Professional development.

Required Qualifications
  • Bachelor's degree in related area and / or equivalent experience / training.
  • Advanced knowledge of concepts, principles and best practices of event planning and public relations, including design, organization and production of complex events. Knowledge and skills to apply event management principles, practices and techniques in support of effective event management, particularly high visibility, high impact, high risk events.
  • Advanced knowledge of the campus, including its vision, mission, goals, objectives, achievements and infrastructure.
  • Advanced long-range planning, project management and organizational skills.
  • Advanced interpersonal communication skills to build and maintain relationships at all organizational levels and with a variety of publics.
  • Highly developed political acumen skills and social perceptiveness to successfully meet the needs of guests and ensure guest satisfaction for fundraising events. Skill in effectively providing donor stewardship.
  • Advanced judgment, decision-making and problem recognition / avoidance / resolution skills.
  • Proven success in exercising sound independent judgment. Ability to maintain confidentiality, and act with tact and discretion with sensitive information.
  • Advanced skill in meeting goals and objectives within budget and time constraints.
  • Advanced skills in guiding and mentoring less experienced staff.
  • Proven ability to view tasks from varying perspectives. Ability to integrate day-to-day operational knowledge and recommend effective short and long-term policies and procedures.
  • Proven skills to apply principles of personnel management to plan, organize, motivate staff and volunteers.
  • Proven experience in providing guidance and advice in all aspects of program planning, implementation and evaluation.
  • Experience developing accurate program budgets; ability to forecast expenses and income.
  • Proven experience and knowledge in effective contract negotiation and strategies.
Salary & Benefits

For information on the comprehensive benefits package offered by the University, please visit the University of California's Compensation & Benefits website.

Under California law, the University of California, Berkeley is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience.

The budgeted salary or hourly range that the University reasonably expects to pay for this position is $94,300 to $134,100 yearly ($7,858.33 to $11,175 monthly). This is a 100% FTE career position eligible for full benefits.

How to Apply

To apply, please submit your resume and cover letter.

Conviction History Background

This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.

Misconduct Disclosure

As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer.

Misconduct means any violation of the policies or laws governing conduct at the applicant's previous place of employment, including, but not limited to, violations of policies or laws prohibiting sexual harassment, sexual assault, or other forms of harassment, discrimination, dishonesty, or unethical conduct, as defined by the employer. For reference, below are UC's policies addressing some forms of misconduct:

UC Sexual Violence and Sexual Harassment Policy
UC Anti-Discrimination Policy
Abusive Conduct in the Workplace

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