Director, Visitation Analytics

Job Summary:

Vail Resorts is looking to hire a Director of Visitation Analytics. The Visitation Analytics team sits within Vail Resorts' Enterprise Analytics function under the Chief Revenue Officer and is responsible for forecasting, reporting, insight generation, and evaluation of strategic business opportunities related to skier visitation to mountains across the Vail Resorts network. The team leverages Vail Resorts' proprietary data as well as external data sources to generate insights about guest behavior and performance trends that create value for the business.

This role leads a team of 5 employees and partners closely with leaders across Finance, Marketing, and other Analytics teams to support revenue growth initiatives, steward core analytical processes, and deliver executive-ready insights. This individual should demonstrate strong business acumen, structured problem-solving, and learning agility, with the ability to deliver strong strategic thinking and team leadership.

Job Specifications:

• Starting Wage: $150,000 - $180,000 + Annual Bonus + Equity

• Employment Type: Year Round

• Shift Type: Full Time hours

• Minimum Age: At least 18 years of age

• Housing Availability: No

Job Responsibilities:

• [Strategic Analytics] Lead analyses to support growth strategies and key business initiatives
• [Guest Insights] Leverage guest behavioral and transactional data, experience feedback, and research to deepen understanding of guest journeys and identify opportunities to grow visitation volumes
• [Performance Insights & Reporting] Consistently provide rigorous ownership of budgeting, forecasting, and reporting insights for executive and business stakeholders; translate findings into actionable recommendations
• [Data & Capability Development] Collaborate with data enablement, engineering, and other analytics partners to strengthen foundational datasets and advance analytical capabilities, including AI adoption
• [Leadership] Lead and develop a high-performing analytics team through coaching, prioritization, and effective feedback focused on continuous improvement
• [Partnership] Build strong cross-functional relationships to drive shared outcomes and influence decisions across the organization, especially with partners in Marketing and Finance
• [Communication] Develop clear, concise, and compelling presentations and recommendations for senior leadership audiences

WHY THIS ROLE IS SPECIAL:

• Vail Resorts is at the forefront of the Travel and Tourism industry - redefining the ski industry in the 21st century
• Leveraging analytics is a core pillar of Vail Resorts' strategy - a critical driver of our success leading to a strong willingness to invest
• We are a data-driven business with a proprietary guest database unmatched by any other company in the industry - a great foundation for building out advanced analytics
• Direct exposure to leaders of the business - a unique opportunity to team with our business leadership to reimagine analytics
• All the free skiing / riding you and your dependents can handle - free Epic passes, discounted lodging and retail

Job Requirements:

• 8+ years of experience in analytics, consulting, finance, strategy, or similar fields.
• Previous experience leading and developing high-performing teams
• Demonstrated success applying analytics to solve strategic business problems and support executive-level decision-making
• Strong quantitative skills with experience deriving guest and business insights from large and complex datasets
• Experience with analytical and visualization tools such as Tableau, SQL, Snowflake, Databricks, or similar
• Advanced skills with Microsoft Office applications, including Excel and PowerPoint, with demonstrated success developing executive-ready presentations and materials
• Demonstrated strength in written and verbal communication, adjusting messages appropriately for a variety of audiences, including senior leadership
• Excellent interpersonal and relationship management skills, with the ability to influence across functions and outside of direct reporting relationships
• Strong organizational and project management skills, with the ability to prioritize across multiple initiatives and stakeholders
• Bachelor's degree required; MBA or similar graduate degree preferred

The expected Total Compensation for this role is $150,000 - $180,000 + Annual Bonus + Equity. Individual compensation decisions are based on a variety of factors.

Job Benefits

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
• MORE employee discounts on lodging, food, gear, and mountain shuttles
• 401(k) Retirement Plan
• Employee Assistance Program
• Excellent training and professional development

Full Time roles are eligible for the above, plus:

• Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
• Free ski passes for dependents
• Critical Illness and Accident plans

Vail Resorts offers a 'Hybrid' work environment where employees living within 50 miles of the Broomfield office work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays. Employees living outside of a commutable distance can work remotely from British Columbia, Washington D.C., and the 16 U.S. states* in which we currently operate. This includes: California, Colorado, Indiana, Michigan, Minnesota, Missouri, New Hampshire, New York, Nevada, Ohio, Pennsylvania, Utah, Vermont, Washington State, Wisconsin, and Wyoming.

Please note that the ability to work in person or off-site, and the particulars related to such work, are subject to change at any time; and, accordingly, the Company reserves the right to change its policies and/or require in-person/in-office work or off-site work at any time in its sole discretion.

In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and/or dates of attendance at or graduation from an educational institution.

We follow all federal, state, and local laws including restrictions on child/minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.

Requisition ID 516747
Reference Date: 08/19/2026
Job Code Function: Marketing Analytics