MGA Entertainment

Director, Sales - Target

MGA Entertainment$120K — $150K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Four-year college degree required.
  • MBA or related business certification preferred.
  • Minimum 10 years managing business with major U.S. retailers, especially Target.
  • Retail experience in general merchandise category preferred.
  • Proven track record of supervising and mentoring teams.

Responsibilities

  • Build relationships with Target buying team and internal stakeholders.
  • Create and present profitable sales plans tailored for Target and MGA.
  • Manage day-to-day service issues between MGA and Target.
  • Review sales data to identify performance trends and action items.
  • Oversee promotional spending and ensure return on investment.
  • Collaborate with teams on account objectives and business plans.
  • Act as the bridge between retailer needs and internal decisions.

Benefits

  • Dynamic work environment within a leading toy and entertainment company.
  • Opportunity to work with iconic brands like L.O.L. Surprise!™ and Bratz®.
  • Access to innovation-driven projects and creative initiatives.
  • Potential for career growth through team mentorship and leadership opportunities.
  • Collaborative culture focused on quality and storytelling excellence.
Full Job Description
Mission

To build, forecast, sell, and ensure execution of business plans crafted for Target to deliver against MGA key brands' sales and profit goals.

Key Result Areas & Time Utilization
  • Account Management & Development: 40%
  • Communication: 25%
  • Forecasting: 15%
  • Profitable Sales: 10%
  • Fiscal Responsibilities: 10%

Position Requirements

Education/Experience:
  • Four-year college degree required.
  • MBA or other business certification is a preferred asset.
  • Minimum 10 years of experience in managing a business at US-based major merchants, with specific experience at Target.
  • Retail experience within the general merchandise category is preferred.
  • Proven experience supervising and mentoring team members and peers to work toward corporate goals.

Skills/Knowledge/Ability:
  • Excellent proactive planning, forecasting, and sales analytics skills.
  • Well-developed sales, leadership, and "no-nonsense" management skills.
  • Formal knowledge of Target's product categories and industry standards.
  • Experience with both FOB and Domestic shipping procedures.
  • Strong work ethic and a reputation for integrity.
  • Ability to travel as required for the role.


Core Responsibilities

Account Management & Development
  • Build relationships with the Target buying team, including buyers, planners, replenishment, and inventory management teams.
  • Work with the buying team to understand needs, performance metrics, and timetables to build seasonal business plans.
  • Act as the expert on products, categories, and competition within the assigned area of responsibility.
  • Manage day-to-day service issues between MGA internal teams and Target buying teams.

Profitable Sales
  • Create and present profitable sales plans for both the retailer and MGA.
  • Develop and implement contingency plans in a timely manner.
  • Collaborate with Marketing and Product Development (PD) to address account objectives and sell the business plan.

Fiscal Responsibilities
  • Manage account opportunities with a check and balance for return on investment.
  • Oversee all account promotional spending within pre-approved budgets.

Forecasting
  • Review weekly POS to identify items selling at, above, or below plans and action opportunities.
  • Build forecasts based on facts, actual sales, and historical data by working closely with MGA demand planning teams.
  • Manage both import and domestic inventory flow programs while remaining conscious of lead times.

Communication
  • Act as the retailer's advocate on business decisions while holding MGA interests at the highest level.
  • Relay customer feedback, sales opportunities, and competitive market information to Management, Marketing, and PD teams.
  • Attend all required meetings and ensure follow-up action is completed using professional templates.

About MGA Entertainment

MGA Entertainment is a toy and entertainment company that designs, develops, and markets a wide range of toys, games, and other products for children. The company was founded in 1979 and is headquartered in Van Nuys, California. MGA Entertainment's products are sold in more than 85 countries around the world, and include popular brands such as Bratz, L.O.L. Surprise!, and Little Tikes. The company is known for its innovative and high-quality products, and has won numerous awards for its toys and games. MGA Entertainment is committed to creating products that inspire creativity, imagination, and fun for children of all ages.
Learn more about MGA Entertainment
Size
1,000 employees
Industry
Founded
1979

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