Director Sales NA | AEG

Director, North America Sales - AEG Power Solutions (AEGPS)

Position Summary

The Director, North America Sales will lead the commercial strategy, business development, and sales execution efforts across the United States and Canada, driving sustainable and profitable growth across AEGPS's portfolio of industrial power solutions.

This role is responsible for establishing and executing North American growth strategies, expanding customer and channel partnerships, increasing market penetration, and leading a high-performing commercial organization. The successful candidate will work closely with customers, engineering, product management, operations, service, and executive leadership to deliver solutions that support critical infrastructure and energy transition initiatives.

What You'll Do

Drive Commercial Growth & Strategy

• Develop and execute a 3 to 5-year North American sales strategy aligned with business objectives and portfolio growth targets.
• Translate strategic priorities into annual revenue, margin, market share, and customer growth plans.
• Identify and pursue new business opportunities across key industrial sectors including:
  
  • Data Centers & Critical Infrastructure
  • Utilities
  • Renewable Energy
  • Transportation
  • Oil & Gas
  • Petrochemical
  • Industrial Manufacturing
• Lead commercial planning, forecasting, and execution activities across the region.

Lead Sales Execution

• Own sales performance, pipeline development, forecast accuracy, and revenue growth objectives.
• Establish account, regional, and channel priorities to maximize growth opportunities.
• Participate in strategic customer meetings, executive reviews, negotiations, and major bid opportunities.
• Provide actionable business insights, market intelligence, and performance reporting to leadership.

Build Strategic Customer & Channel Relationships

• Develop strong relationships with executive-level customers, EPC contractors, consultants, OEMs, system integrators, and channel partners.
• Lead strategic account reviews and joint growth planning initiatives.
• Negotiate long-term commercial agreements and customer partnerships.
• Represent AEG Power Solutions at industry events, trade shows, and customer forums.

Partner Across the Organization

• Align customer requirements and market opportunities with Product Management, Engineering, Marketing, Operations, Service, and Project Execution teams.
• Influence portfolio priorities, commercialization efforts, and go-to-market strategies through customer and market insights.
• Support development of differentiated solutions and value propositions.

Build and Develop High-Performing Teams

• Lead, coach, and develop sales, technical solutions, business development, and service professionals.
• Establish performance expectations, succession plans, and capability development strategies.
• Recruit, onboard, and retain high-performing commercial talent.
• Foster a culture of accountability, customer focus, innovation, and collaboration.

Qualifications

Education

Required

• Bachelor's Degree in Electrical Engineering, Industrial Engineering, Business Administration, or a related discipline.

Preferred

• Master's Degree (MBA or Engineering-related field).

Experience

• 10+ years of progressive B2B sales leadership experience.
• Proven success leading commercial growth within one or more of the following industries:
  
  • Power Electronics
  • Industrial Electrical Equipment
  • Critical Power Systems
  • Energy Storage Systems
  • Renewable Energy Technologies
  • Utility Infrastructure
  • Power Conversion Solutions

Technical & Commercial Expertise

Strong understanding of:

• Industrial UPS Systems
• Battery Chargers and Rectifiers
• Inverters and Converters
• DC Power Systems
• Energy Storage Technologies
• Electrical Distribution Systems
• Power Quality Solutions
• Renewable Energy Applications

What Makes You Successful

You are a strategic and commercially minded leader who combines technical credibility with exceptional relationship-building skills. You thrive in complex customer environments, can influence executive stakeholders, and bring a disciplined approach to sales execution while developing high-performing teams.

You'll excel in this role if you have:

• Strategic business development expertise
• Executive-level presentation and communication skills
• Strong negotiation and contract management capabilities
• Commercial and financial acumen
• Customer-centric relationship management skills
• Experience leading geographically dispersed teams
• Strong analytical and problem-solving abilities
• A results-oriented mindset with a passion for growth

Benefits Include:

• 401(k) Program
• Medical Insurance
• Dental Insurance
• Vision Insurance
• Life & AD&D Insurance
• Disability Insurance
• Employee Assistance Program
• Tuition Reimbursement
• Paid Time Off
• Company Events
• Casual Dress
• On-Site Parking
• Employee Stock Ownership Program
• Health & Wellness Programs

Salary Range: $179,600.00 to $269,400.00 annually
Competitive salary based on education, experience, and qualifications.

Making a Difference

We are committed to sustainable business practices and offer opportunities for employees to support the communities where we live and work through our Hammond Giving Strategy.

Join us and help power critical infrastructure, accelerate energy transition initiatives, and drive the continued growth of AEG Power Solutions and Hammond Power Solutions.

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