The roleWe are looking for a Director Product Manager to advance our identity resolution capabilities and build future-proof identity and activation solutions. You will own product strategy and roadmap across both identity and activation, bring a clear point of view on where the market is heading, and turn that into products customers want to buy.
This is a senior role for someone who can operate at two altitudes. You set direction and vision, and you are also hands-on: close to customers, close to engineering, and comfortable making the calls on what gets built and in what order. You will play a meaningful part in expanding our client base, which means you understand the market, the buyers, and what it takes to win them.
What You'll Do:- Own the product vision and roadmap for identity resolution and activation, and make the prioritization calls that keep the team focused on what matters most.
- Advance our identity resolution product: graph building and enrichment, cross-device and cross-identifier linking, and interoperability.
- Own the activation side with equal weight: audience activation, data orchestration, and delivery across a broad and growing set of destinations, including platforms and DSPs, in cloud-native environments.
- Develop a clear understanding of the market and competitive landscape, and translate it into product positioning and roadmap decisions that expand the client base.
- Partner directly with customers and commercial teams to understand what they need, and translate commercial requirements into clear, buildable specifications for engineering.
- Work hands-on with engineering day to day to deliver, unblock decisions quickly, and keep the roadmap moving.
- Own privacy and data governance considerations across the product, so that identity and activation are built to a privacy-first standard from the start.
- Define the success metrics for the products you own, and use them to guide investment and iteration.
Who You Are:- Significant product management experience in AdTech, MarTech, or B2B data platforms, with a track record of owning products end to end.
- Deep domain expertise in identity resolution and device/identity graphs: how graphs are built, enriched, maintained, and measured.
- Strong experience in the activation and data movement domain: audience activation, destination integrations, and cloud-native or composable data architectures.
- A clear, informed point of view on where the identity and activation market is heading, and the commercial judgment to know which customers and use cases to build for.
- A demonstrated record of helping expand a product's customer base, ideally with platforms, DSPs, media networks, or similar AdTech customers.
- Proven ability to work directly with customers and commercial teams and translate their requirements into specifications engineering can build against without a long back-and-forth.
- Hands-on delivery experience: writing specs, prioritizing ruthlessly, and shipping alongside engineering in a fast-moving environment.
- Comfort setting direction and operating with ambiguity in an early-stage environment.
- Working knowledge of the privacy and consent landscape and how it shapes data products.
- Curiosity about how AI is changing product configuration, data discovery, and activation workflows.
- Bachelor's degree or equivalent professional experience.
£123,000 - £167,000 a year
