Experience with technical B2B products like data platforms or AI tools
Ability to translate complex ideas into simple narratives for various audiences
Hands-on creator of marketing materials like demos and videos
Comfortable in customer-facing roles including presentations and calls
Collaborative mindset working across product, engineering, and sales teams
Responsibilities
Own and define messaging, positioning, and category narrative for zaimler.
Develop comprehensive messaging architecture including ICP and value propositions.
Lead the public launch of the product, managing all aspects of the launch plan.
Create diverse technical and customer-facing content that effectively communicates product value.
Build out sales enablement resources, such as battlecards and pitch decks, to support enterprise sales.
Act as the voice of the customer by conducting interviews and synthesizing insights for product strategy.
Collaborate with product teams for packaging, pricing, and use-case prioritization.
Benefits
Opportunity to shape the go-to-market strategy from scratch
Work in a founding team environment with experienced leaders
Engage with major enterprises in transformative sectors
Dynamic role with a focus on building and iteration
Equal opportunity employer committed to diverse backgrounds
Full Job Description
Why this role exists
We're hiring zaimler's first Product Marketer to take us from 0 - 1 in GTM: define our narrative, package the product for a clear ICP, and own the company launch end-to-end in a B2B/enterprise market.
What you'll do
Own messaging, positioning, and category narrative:
Define zaimler's positioning and differentiation across buyers and users.
Build the messaging architecture: ICP - personas - use cases - value props - proof points.
Create the "why now" story for enterprise context, agentic systems, and domain intelligence.
Lead the public launch from scratch:
Build the launch plan (timeline, assets, channels, internal readiness).
Own launch deliverables: website narrative, announcement story, core deck, demos, press/analyst brief, and campaign assets.
Coordinate tightly with founders, product, design, and engineering to ship a launch that lands.
Create technical + customer-facing content that sells:
