InMobi is a mobile advertising and discovery platform backed by Soft Bank and Kleiner Perkins Caufield & Byers. InMobi enables consumers to discover new products and services by providing contextual and personalized ad experiences on mobile devices. The company was founded in 2007 in India with 17 offices across the globe. InMobi won a spot in MIT Technology Reviews 50 most disruptive companies of 2013. It was also featured in 'Indias Top 100 Companies to Work For 2016' list by the Great Place to Work Institute and ranked No.1 in the Top 10 Most Innovative Companies in India by the Fast Company. In June, 2016, the FTC (Federal Trade Commission of the United States of America) announced a settlement with InMobi around the companys collection of location data without permission. InMobi, earlier known as mKhoj, started as an SMS-based search platform with initial funding from Mumbai Angels. In 2007, the company switched to a more scalable business model: mobile advertising. After the business model change, mKhoj rebranded itself to InMobi and received two rounds of funding from Kleiner Perkins Caufield & Byers and Sherpalo Ventures. After venturing into mobile advertisement, the company initially banked upon mobile web published to generate revenue through Mobile Value Added Services via Mobile Phone Networks billing. InMobi had received $220.6 Million via Angel, Series A, Series B, and Series C funding. In September 2011, it received a $200 million funding from Softbank which would come in two Tranches - one of $100 million in September 2011 and the other $100 million in April 2012. In 2014, it secured an additional $5 Mn in funding from its existing investor Softbank. Softbank has further committed additional $25 Mn in InMobi if new investors come on board.