Director Of MarketingTHE ROLE
Crunch Fitness is seeking a Director of Marketing, to help both acquire and retain customers while supporting all company marketing initiatives. The ideal candidate has experience developing the overall marketing strategy for a the brand as well as onset promotions, managing social media presence, and work cohesively with a team to create and manage industry appropriate content to promote our brand.
KEY JOB FUNCTIONS- Execute Facebook Ads for open clubs Optimize Facebook audiences for lowest CPA
- Research additional digital advertising platforms
- Provide training and resources for the field as deemed necessary
- Visit clubs to provide further social media training
- Complete weekly and monthly reporting
- Update dashboards and reporting spreadsheets accordingly
- Present analytics to management on a weekly and monthly basis
- Work with department heads to create content for personal training and group fitness
- Direct monthly social media targets
- Monitor club sales reports with the marketing team
- Optimize pages for prospect generation
QUALIFICATIONS• Proven track record of revenue-driving results
• Willingness to travel our markets
• Strong written and interpersonal skills.
• Ability to drive marketing strategies across multiple locations
• Demonstrated ability to multi-task and prioritize activities
• Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
EDUCATION And/or EXPERIENCE • 4+ years of senior-level marketing experience; deep understanding of finance and drivers of performance
• Bachelor's in marketing, business, operations management, finance, or related field
The Ways You Can Benefit:- Medical, Dental, Vision
- 401K
- PTO
- Life Insurance, Short-term
- Free Crunch Fitness membership
- Discounted Personal Training Sessions
- Exciting team environment
- Growth opportunity in a rapidly growing company
Compensation: $80,000.00 - $100,000.00 per year
Crunch Fitness is looking for energetic, enthusiastic people that are passionate about health and fitness to join our team.
Looking to combine work, fitness and fun? Crunch Fitness is looking for energetic, enthusiastic people that are passionate about health and fitness to join our team. Working at Crunch is more than a job, it's an opportunity to inspire others to reach their fitness goals. Our 'No Judgments' philosophy attracts a diverse and welcoming group of professionals and makes Crunch an amazing company to work for.
Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Our gyms are packed with the latest state-of-the-art cardio and strength training equipment, weight room, full service locker rooms with showers, tanning booths, HydroMassage® bed, and an extensive schedule of Crunch's signature classes including Zumba®, BodyWeb with TRX®, Yoga Body Sculpt, Belly Butt and Thighs Bootcamp, and more.
