Fanatics

Director, Loyalty & Business Development

Fanatics$215K — $230K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-12 years in business development, strategic partnerships, or management consulting.
  • Proven history of leading and closing high-value partnerships at the executive level.
  • Strong grasp of consumer financial services and associated partnership value creation.
  • Experience with loyalty programs, including earn/burn mechanics and coalition partnerships.
  • Background in sports, entertainment, e-commerce, or consumer platforms is advantageous.

Responsibilities

  • Drive the full lifecycle of financial services and loyalty partnerships from prospecting to closure.
  • Lead high-level discussions and represent Fanatics to potential partners effectively.
  • Build and manage a pipeline of partnerships in diverse categories enhancing user value.
  • Structure deal terms and frameworks collaboratively with Finance, Legal, and Product teams.
  • Negotiate key commercial terms and oversee contract agreements with legal support.
  • Foster ongoing partner relationships to ensure consistent engagement and performance.
  • Shape Fanatics' partnership strategy, identifying opportunities within the financial services landscape.

Benefits

  • Comprehensive benefits package offered.
  • Access to industry-leading training and development programs.
  • Opportunity for personal and professional growth within a dynamic company.
  • Flexible work environment encouraging a healthy work-life balance.
  • Involvement in the sports and entertainment industry with substantial brand recognition.
Full Job Description
The Role

Fanatics Financial Services is at the center of Fanatics' ambition to build the world's leading digital sports platform. The Director of Business Development will be a senior, externally-facing deal leader responsible for driving high-impact partnerships across financial services and loyalty.

This individual will own a pipeline of prospective partnerships, leading conversations with senior executives at target companies, structuring deals, and driving them through to launch. They will bring a sharp commercial instinct, deep knowledge of the financial services and loyalty landscapes, and the credibility and hunger to be a primary driver of new partnership value for Fanatics.

The Director, Business Development reports directly to the VP of Enterprise Business Development and works closely with leaders across Loyalty, Commerce, Betting & Gaming, Legal, Finance, and Product.

What You'll Do
  • Partnership Development & Deal Leadership
    • Drive the full business development lifecycle for financial services and loyalty partnerships from prospecting and outreach through term sheet, negotiation, and close
    • Lead partner-facing conversations and presentations, representing Fanatics' value proposition with authority and conviction at the senior executive level
    • Build and manage a robust pipeline of prospective partners across financial services and loyalty, including travel, dining, entertainment, retail, and other categories that create compelling value for Fanatics fans
    • Structure deal economics, partnership frameworks, and value exchange models in collaboration with Finance, Legal, and Product
    • Drive negotiation of key commercial terms and contract provisions, coordinating with Legal and the VP as needed
    • Support partner relationships post-close, ensuring strong ongoing engagement and partnership performance
  • Strategy & Market Intelligence
    • Contribute to and help shape Fanatics' financial services and loyalty partnership strategy in collaboration with the VP of Enterprise BD
    • Identify white space opportunities across the financial services and loyalty landscapes where Fanatics' 130M+ user base, sports assets, and platform create differentiated value for partners
    • Develop a loyalty partnership roadmap focused on bringing incremental value to members through experiential benefits, everyday earning opportunities, and exclusive fan-first offers
    • Monitor competitive dynamics, emerging trends in consumer financial services and loyalty, and the broader digital sports ecosystem to inform deal prioritization and positioning
  • Cross-Functional Execution
    • Partner with Loyalty, Product, Marketing, and Finance to shape partnership structures that are commercially attractive and operationally executable
    • Develop compelling pitch materials, financial models, and business cases to support partner conversations and secure internal alignment
    • Coordinate with Legal and Compliance on deal structuring, regulatory considerations, and contract execution
    • Serve as a senior point of contact for strategic partners post-close, ensuring strong relationships and partnership performance


What We're Looking For
  • Experience
    • 8-12 years of experience in business development, strategic partnerships, or management consulting, with meaningful exposure to financial services, loyalty, or consumer platforms
    • Demonstrated track record of leading and closing complex, high-value partnerships, including managing partner relationships and negotiations at the senior executive level
    • Strong understanding of the consumer financial services landscape and how partnerships can create value for both companies and end customers
    • Experience with loyalty program partnerships including an understanding of earn/burn mechanics, member value proposition design, and coalition-style or co-brand partnerships
    • Prior experience in a sports, entertainment, e-commerce, or consumer platform environment is a plus
  • Skills & Attributes
    • A natural deal leader that is comfortable owning partner conversations end-to-end and driving towards close with urgency and commercial discipline
    • Strong financial and analytical acumen; ability to build and communicate ROI-driven business cases with clarity
    • Excellent communication and storytelling skills. Capable of distilling complex deal structures into crisp, compelling narratives for both partners and internal stakeholders
    • Highly organized and execution-oriented; able to manage multiple complex deal processes simultaneously in a fast-moving environment
    • Entrepreneurial mindset with a bias for action; comfortable with ambiguity and skilled at driving alignment across decentralized organizations
    • Collaborative and humble, with the interpersonal credibility to build trust across functions and levels
    • A genuine passion for sports and belief in Fanatics' mission to relentlessly enhance the fan experience

Why This Role Matters

Financial services and loyalty partnerships are two of the highest-leverage growth vectors for Fanatics. This Director will be one of the primary drivers of new strategic partnerships on the team, operating with the autonomy and ambition of a senior deal leader and backed by the brand power of a category-defining sports platform, as well as relationships with 130M+ fans, leagues, teams, and athletes. The partnerships you close will directly shape the fan experience and the future of Fanatics

The salary range represents base pay only and does not include short-term or long-term incentive compensation. When determining base pay as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit https://benefitsatfanatics.com/

Salary Range

$215,000-$230,000 USD

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About Fanatics

Fanatics is a leading retailer of licensed sports merchandise. The company was founded in 1995 and has grown to become the largest online retailer of officially licensed sports merchandise in the world. Fanatics offers a wide range of products, including jerseys, hats, and other apparel, as well as collectibles and memorabilia. The company has partnerships with all major sports leagues and teams, as well as with individual athletes. Fanatics is committed to providing a seamless shopping experience for its customers and has invested heavily in technology and logistics to ensure fast and reliable delivery.
Learn more about Fanatics
Size
5,000 employees
Industry
Founded
1995

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