Role Overview

The Director, Growth leads the execution of growth marketing programs that drive customer acquisition, funnel performance, and revenue expansion within a defined channel, segment, or portfolio. Reporting to the EVP, Business Development, this role turns growth strategy into action - building program roadmaps, running structured tests, and demonstrating measurable results across the funnel.

This is a hands-on role and requires close, day-to-day partnership with marketing, sales, product, and customer success teams to keep growth initiatives moving.

Bringing our core values - Curiosity, Fearlessness, Teamwork, and Leadership - to life is central to this role: staying curious about what's working and what isn't, having the courage to test bold new approaches, rallying cross-functional partners around a shared growth agenda, and leading stakeholders through challenges with clarity and care.

LOCATION

Candidates must be located in the Chicago Metro area. This will be a hybrid role, requiring both in-office and remote work.

What You'll Do

• Develop and execute comprehensive growth strategies to increase revenue, market share, and customer base.
• Identify and assess new business opportunities, markets, and partnerships to drive growth.
• Work with cross-functional teams to implement growth initiatives, including marketing, sales, product development, and customer success.
• Analyze market trends, customer data, and competitive landscape to inform growth strategies and decision-making.
• Optimize the sales funnel and customer acquisition processes to improve conversion rates and customer lifetime value.
• Provide insight and report on the performance of growth strategies, providing recommendations for improvement.
• Work closely with the EVP, Business Development to ensure alignment between growth strategies and overall business objectives.
• Collaborate on the development and execution of go-to-market strategies for new products and services.

Requirements

What You'll Bring

• In-depth knowledge of growth strategies and best practices, including customer acquisition, retention, and expansion.
• 10+ years prior success in business development/sales within an agency environment.
• Understanding of digital marketing, sales automation, and CRM technologies.
• Familiarity with emerging trends and innovations in the growth space, such as AI, machine learning, and predictive analytics.
• Knowledge of market research, competitive analysis, and customer segmentation techniques.
• Understanding of the customer journey and experience design principles.
• Awareness of industry-specific regulations and standards related to growth initiatives.
• Understanding of the competitive landscape and market dynamics within various industries.
• Knowledge of financial management principles, including budgeting, forecasting, and financial reporting.
• Strong leadership and team management skills, with the ability to inspire and motivate cross-functional teams.
• Excellent strategic thinking and problem-solving skills, with the ability to identify and capitalize on growth opportunities.
• Deep understanding of sales, marketing, and customer acquisition strategies.
• Strong analytical skills, with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills, with the ability to influence and negotiate at the executive level.
• Proficiency in growth hacking tools and techniques, including A/B testing, conversion rate optimization, and funnel analysis.
• Strong project management skills, with the ability to manage multiple initiatives and priorities in a fast-paced environment.
• Experience with budgeting, forecasting, and financial management related to growth initiatives.
• Collaborative mindset, with the ability to work effectively with cross-functional teams.

The hiring range for this role is $145,000 - $165,000. Where an employee is paid within this range will depend on multiple factors including, but not limited to location, years of experience, education, internal pay structure, and other contributing factors.

A Culture Designed for Growth

At Fusion92, we believe great work happens when friction is removed and people are trusted to lead. Our culture is grounded in values that show up in our work, our decisions and our teams:

• Curious - We challenge assumptions and ask better questions
• Fearless - We take smart risks and lead through change
• Team-Focused - We win together across disciplines and time zones
• Leaders at Every Level - Ownership and initiative matter more than titles