Bachelor's or Master's degree in Business, Statistics, Data Science, Economics, or related field.
7+ years in growth or marketing analytics, including 3+ years in a leadership position.
Proven ability to drive growth via data-driven experiments and optimizations.
Expertise in A/B testing platforms and analytics tools like Google Analytics and Mixpanel.
Proficient in SQL with experience in Python or R for statistical programming.
Strong communicator capable of translating data insights into business strategies.
Experience managing and mentoring teams in fast-paced settings.
Responsibilities
Lead growth analytics team to create data-driven user acquisition and retention strategies.
Design and manage A/B and multivariate testing frameworks for campaign optimization.
Collaborate with cross-functional teams to uncover growth opportunities and actionable insights.
Develop dashboards to track growth metrics and update stakeholders regularly.
Utilize advanced analytics and predictive modeling to guide strategic growth decisions.
Analyze funnel performance and customer behavior to drive ongoing improvements.
Mentor and develop a high-performing team of analysts and specialists.
Benefits
Opportunities for professional development and career growth.
Collaborative work environment with cross-functional teams.
Access to cutting-edge analytics tools and technologies.
Flexible work arrangements to support work-life balance.
Dynamic company culture focused on innovation and continuous improvement.
Full Job Description
Director, Growth Analytics & Optimization
Location: Midvale, UT 84047 About the Role
We are seeking a strategic and data-driven Director of Growth Analytics & Optimization to lead our efforts in driving customer acquisition, engagement, and retention through advanced analytics and optimization strategies. This role will be based in Midvale, UT and will report to senior leadership, playing a critical role in shaping the company's growth trajectory. Key Responsibilities
Lead the growth analytics team to develop and implement data-driven strategies that accelerate user acquisition, engagement, and retention.
Design and oversee A/B testing, multivariate testing, and other experimentation frameworks to optimize marketing campaigns and product features.
Collaborate cross-functionally with marketing, product, engineering, and data science teams to identify growth opportunities and translate insights into actionable plans.
Develop and maintain dashboards and reporting tools to monitor key growth metrics and provide regular updates to stakeholders.
Leverage advanced analytics, machine learning, and predictive modeling to forecast growth trends and inform strategic decisions.
Drive continuous improvement by analyzing funnel performance, customer behavior, and market trends.
Mentor and develop a high-performing team of analysts and optimization specialists.
Qualifications
Bachelor's or Master's degree in Business, Statistics, Data Science, Economics, or a related field.
7+ years of experience in growth analytics, marketing analytics, or a related discipline, with at least 3 years in a leadership role.
Proven track record of driving growth through data-driven experimentation and optimization.
Strong expertise in A/B testing platforms, analytics tools (e.g., Google Analytics, Mixpanel), and data visualization software (e.g., Tableau, Looker).
Proficiency in SQL and experience with statistical programming languages such as Python or R.
Excellent communication skills with the ability to translate complex data insights into clear business recommendations.
Experience managing and mentoring teams in a fast-paced, dynamic environment.
About ZAGG, Inc
ZAGG Inc is a publicly traded company that designs, manufactures and distributes mobile tech accessories. The company offers screen protection, power management solutions, mobile keyboards, cases and personal audio. ZAGG was founded in 2005 and is headquartered in Midvale, Utah. The company has operations in the United States, Europe, and Asia.
