You'll build the engine that fills Comfy's enterprise pipeline.As our
Demand Generation Lead, you'll change that. You'll own enterprise pipeline from first touch to qualified meeting: turning our massive community and site traffic into enterprise leads, and reaching the studios, game companies, agencies and brands who haven't found us yet.
This is a 01 role and our first dedicated demand gen hire. You won't inherit a funnel, a scoring model or a campaign calendar. You'll build them, working closely with our Enterprise sales team, product marketing, community and growth. You'll stay hands-on: launching the campaigns, running the programs and wiring up the systems yourself, with AI doing as much of the heavy lifting as possible.
What You'll Do- Own enterprise pipeline: Set the pipeline targets with sales, and be accountable for the meetings and qualified opportunities marketing creates each quarter.
- Turn the community into customers: Find the enterprise teams already using ComfyUI, Comfy Cloud and the API, and build the signals, routing and programs that move them to a sales conversation.
- Run account-based programs: Build target account lists with sales across film, VFX, games, advertising and brands, and run multi-channel plays that open doors at those accounts.
- Build the funnel and the stack: Own lead capture, scoring, routing and attribution in HubSpot, and use AI tools for research, enrichment and personalized outreach so a small team covers a lot of accounts.
- Make events and field marketing count: Turn NAB, SIGGRAPH, GDC, Cannes Lions, exec dinners and our own community events into pipeline, not just badge scans.
- Run paid and content programs that convert: Test paid, webinars, workflow demos and customer stories, keep what drives pipeline and cut what doesn't.
- Report what's working: Own the numbers from first touch to closed revenue, and share them openly with sales and leadership every week.
You Might Be a Good Fit If You- Have 6+ years in demand generation or growth marketing, including owning enterprise pipeline targets at a B2B SaaS, developer-tools or AI company, with results to show.
- Have built demand gen 01: a funnel, a lead scoring model or an ABM program from a blank page.
- Have turned a product-led or community-led user base into enterprise pipeline.
- Are deeply data-literate and comfortable running HubSpot (or Salesforce), attribution and funnel reporting yourself.
- Are an early adopter of AI in marketing: you already use AI tools for research, enrichment, outreach and content, and want to build a lean, automated function.
- Stay hands-on: you'd rather launch the campaign than manage an agency doing it.
- Operate from first principles with high agency and low ego.
- Are SF-based or willing to relocate to join our in-person team.
Bonus If You Have- Marketed an open-source or open-core product, and know how to grow a business without losing the community.
- Sold or marketed into the creative industry: film and TV, VFX, animation, games, advertising or agencies.
- Experience at an AI or developer platform company (APIs, model platforms, creative AI tools).
- Used Comfy or have real familiarity with AI creative tools.
Compensation- Base salary: $ 200k-$280K
- Equity: + meaningful equity
- Plus benefits and relocation support for SF.
