CVB Sales Manager I

City of Grapevine, TX

$67K — $97K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • High school diploma with 4 years of customer service and 3 years in sales and marketing, preferably in hospitality.
  • Bachelor's degree preferred, enhancing qualification.
  • Ability to manage projects from inception to completion.
  • Strong financial management and budgeting skills.
  • Proficient in Microsoft Word and Excel and adept at data management.
  • Knowledge of marketing principles and local health and alcohol laws.

Responsibilities

  • Implement marketing and sales plans to attract diverse user groups.
  • Conduct tele-sales efforts to boost hotel and facility usage.
  • Exhibit at trade shows to promote Grapevine's offerings.
  • Conduct personal sales missions targeting the regional market.
  • Maintain industry knowledge and client relationships through regular visits.
  • Manage sales records and reports using sales management software.
  • Prepare detailed reports and correspondence for clients.

Benefits

  • Eligibility for the City's full benefits package.
  • Opportunity for career advancement within the city department.
  • Exposure to diverse events and the tourism sector.
  • Collaboration with hotels and various business stakeholders.
Full Job Description
Salary : $67,364.18 - $97,678.10 Annually
Location : CVB, 636 South Main St., Grapevine, TX
Job Type: Full-Time
Job Number: CVB2608-26
Department: Convention and Visitors Bureau
Opening Date: 08/10/2026
Closing Date: 11/1/2026 11:59 PM Central

Job Summary
Promotes and markets City of Grapevine, its meeting facilities, hotels, festivals and events, attractions, restaurants and retail to potential users.

Essential Functions
1. Implements marketing and sales plans and strategies to solicit through written and verbal methods various groups, organizations, corporations, etc. for the purpose of developing potential hotel and/or facility, attractions, etc. users, with focus on regional and national markets.

2. Implements tele-sales efforts targeted primarily at bringing business users to Grapevine hotels, meeting facilities, attractions, or festivals and events.

3. Exhibits at trade shows promoting Grapevine's convention facilities and services, hotels, meeting areas, visitor attractions, etc.

4. Develops and conducts personal sales missions with a focus on the regional market, referrals, and repeat business.

5. Maintains product knowledge by onsite visits and regular liaison with industry partners.

6. Updates and maintains records and reports in sales management software as required for effective account management.

7. Develops and prepares sales call reports, leads and correspondence for potential and established clients and follow up through planned marketing efforts, bid packets and direct mail campaigns.

8. Attends and participates in department and/or hotel sales meetings.

9. Maintains a close working relationship with hotel sales and service staff.

10. Assures the implementation of marketing and sales programs for Grapevine hotels, facilities, attractions, festivals and events, etc.

11. Assures knowledge of current facilities and services available.

12. Performs related duties as directed when such duties are a logical and appropriate assignment to the position.

13. Regular and timely attendance are required for this position.

14. Interacts professionally and respectfully with the public, coworkers, and others in the course of daily work.

Required Skills
SKILLS, KNOWLEDGE AND ABILITIES
• Must have the ability to see a project from beginning stages through to fruition.
• Must have strong financial and budgeting skills.
• Must have excellent communication skills and a demonstrated ability to be a team player and work well in a fast-paced environment under tight deadlines.
• Must be proficient in Microsoft Word and Excel and skilled in the operation of computers and performing data entry as well as data base management with the ability to maintain accurate records and statistics.
• Knowledge of office and business procedures, city policies, rules and regulations, applied health and alcohol laws and regulations.
• Must have willingness to physically participate in the set up and tear down of festivals and events.
• Must have knowledge of marketing and sales theories, principles and practices.

EDUCATION, EXPERIENCE AND OTHER REQUIREMENTS

Requires a high school degree plus four years of customer service and three years of sales and marketing experience in hotels, convention centers, convention and visitor bureaus or associations, or an equivalent combination of education, training and/or experience that provides the required knowledge, skills and abilities to perform the essential functions of the job.

Bachelors degree is preferred.

Flexibility and overnight travel required.

Must pass a credit check and Federal/National criminal background check. Must have a valid Texas driver's license with an acceptable driving record as defined by City policy.

Must pass a pre-employment drug screen.

WORKING CONDITIONS

While performing the essential functions of this position the employee is rarely exposed to disagreeable environmental factors.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the essential functions of this job the employee is regularly required to perform light to medium work that involves walking or standing, use the computer keyboard and mouse, use hands to finger, handle, or feel, reach with hands and arms, talk and hear, stand, walk, and stoop, or crouch. This position requires occasionally lifting and/or moving up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. This job requires the ability to work in an office environment where the noise level is usually moderate.

Disclaimer
The above statements are intended to describe the general nature and level of work being performed by the person assigned to this position. They are not intended to be an exhaustive list of responsibilities, duties and skills required. This job description does not constitute an employment agreement between the employer and the employee and is subject to change by the employer as the needs of the employer and the job requirements change.
Regular full-time employees are assigned to work at least 40 hours per week, and are eligible for the City's benefit package, subject to the conditions and limitations of each program.

01

Do you meet one of the following requirements for the CVB Sales Manager I position?
  • A high school degree plus four years of customer service and three years of sales and marketing experience in hotels, convention centers, convention and visitor bureaus, or associations.
  • An equivalent combination of education, training, and/or experience that provides the required knowledge, skills, and abilities to perform the essential functions of the job.
  • I do not meet either of the posted requirements.

02

Do you have a Bachelor's degree?
  • Yes
  • No

03

Are you willing and able to work irregular hours, including nights, weekends, and holidays and be flexible with overnight travel?
  • Yes
  • No

Required Question

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