Ruder Finn

Creative Director, Healthcare, Ruder Finn

Ruder Finn$150K — $210K *
Healthcare
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in creative strategy, marketing, or communications; 5 in healthcare
  • Strong experience in healthcare communications and audience engagement
  • Agency experience or collaboration with cross-functional teams preferred
  • Deep knowledge of pharmaceutical marketing legalities and strategies
  • Proven ability to create compelling creative while adhering to compliance guidelines

Responsibilities

  • Design and lead brainstorming and planning sessions for clients
  • Develop comprehensive strategic creative briefs and campaign concepts
  • Oversee concept development and execution for integrated campaigns
  • Translate complex client priorities and market dynamics into actionable plans
  • Present creative strategies and program ideas, articulating their business value
  • Establish relationships with clients, providing innovative creative counsel
  • Explore new trends in technology and storytelling to enhance campaign effectiveness

Benefits

  • Competitive base salary and bonus opportunity
  • Health, Dental, and Vision enrollment options
  • Company-paid Life Insurance and Flexible Spending Account
  • Generous PTO policy including paid maternity/paternity leave
  • Transit benefits and monthly allowances for work-related expenses
  • Opportunities for professional development and learning
  • Flexibility in workplace arrangements
Full Job Description
We are seeking a Creative Director, Health to help shape smart, audience-centered ideas and programs for clients across health care communications. This role will work with account, digital, social, analytics, and creative teams to support existing client work and new business opportunities. They will help teams clarify the challenge, sharpen the brief, uncover meaningful insights, and organize ideas into clear, actionable plans. The ideal candidate will have a strong background in health care communications and creative direction, exceptional leadership skills, and a passion for innovation and creating culturally relevant ideas. The CD, Health, will translate client challenges into compelling, insight-driven creative solutions. They lead with confidence in client settings, create trust amongst teams, and set a high bar for innovation and quality in everything they touch. As a Creative Director, you will be responsible for overseeing the development and execution of creative concepts that align with brand strategy and business objectives. In partnership with a strategist, they will help teams address business challenges with creative solutions, concept development and innovative activations that inspire clients, colleagues, and key audiences. This individual should be energized by breakthrough communications, comfortable working in cross-functional teams, and skilled at translating complex healthcare topics into compelling ideas, planning frameworks, and creative directions. **Key Responsibilities** - Design, lead, and support brainstorms, planning sessions, workshops, and concept development meetings for existing clients and new business opportunities - Develop creative briefs, strategic platforms, audience journeys, content themes, campaign approaches, and integrated program recommendations - Steer concept development and creative execution across integrated campaigns - Translate client priorities, research findings, analytics inputs, cultural signals, social trends, stakeholder considerations, and marketplace dynamics into clear creative territories, executable ideas and actionable plans - Ensure all creative outputs are aligned to strategy, creative concept, as well as all creative outputs — from visual assets to copy — are strategically aligned, on-brand, and delivered to the highest standard - Present creative approaches, and integrated program ideas to internal teams and clients, clearly articulating rationale, business value, and creative opportunity - Act as the primary creative point of contact for key clients, building trusted partnerships and delivering creative counsel that inspires confidence. - Partner with strategy, client leadership, digital, analytics, and creative teams to develop earned-first ideas that transform complex science, data, and healthcare issues into programs that build trust, shape reputation, and inspire action - Support integrated healthcare communications programs across product, corporate, disease awareness, branded and unbranded campaigns, pipeline and milestone moments, thought leadership, executive visibility, advocacy, social, influencer, content, paid, and stakeholder engagement workstreams - Contribute to new business efforts by developing pitch narratives, integrated program structures, activation concepts, planning frameworks, and presentation-ready recommendations - Support proposal development and pitch preparation, including helping translate insights, ideas, and campaign approaches into clear, compelling materials - Review, refine, and strengthen client-facing materials, including strategic plans, POVs, creative briefs, campaign write-ups, planning documents, creative rationales, and presentation decks - Identify audience, cultural, healthcare, marketplace, digital, social, and influencer trends that can inspire stronger strategy, planning, program design, and creative development - Ensure ideas and program plans are credible, compliant-aware, health-literate, audience-appropriate, and sensitive to healthcare communications considerations - Bring strong organization, quality control, clear communication, and collaborative problem-solving to planning assignments - Explore emerging technologies, AI-enabled creative workflows, and new storytelling approaches that improve creative quality, accelerate ideation, and enhance client outcomes. - Demonstrate curiosity by exploring emerging cultural behaviors, healthcare trends, audience needs, technologies, and creative inspiration to uncover new strategic opportunities **Qualifications** - 10+ years of experience in creative strategy, planning, integrated marketing, communications, or a related creative environment, with at least 5 years focused on health care strategy and communications - Strong healthcare communications experience, with an understanding of audience engagement, stakeholder needs, and integrated program development - Experience working in an agency environment or closely with cross-functional agency teams is strongly preferred - Experience supporting product communications, including branded and unbranded campaigns, launch or lifecycle communications, data milestones, regulatory milestones, disease education, and competitive positioning - Deep understanding of the health care landscape, including creating compelling creative in a compliant, regulatory friendly manner - Strong knowledge of pharmaceutical marketing and all that it entails: disease state and product science, therapeutic industry standards, legal restrictions and competitive markets - Experience in creating DSE, unbranded and branded programming, with drug launch know-how a must - Bachelor's degree in communications, marketing, advertising, writing, design, strategy, or a related field - Strong conceptual thinking, writing, visualization, presentation, and facilitation skills - Ability to translate complex healthcare topics, client priorities, research findings, marketplace dynamics, and audience insights into clear creative briefs, planning frameworks, and actionable recommendations - Strong project management skills, including the ability to organize complex assignments, manage timelines, align stakeholders, track deliverables, and keep teams moving toward execution - Ability to work effectively across account, digital, social, analytics, creative, and senior stakeholder teams - Curiosity, creative energy, cultural awareness, and a strong understanding of how audiences engage with health information, brands, issues, and ideas - Curiosity and comfort with integrating AI into communications and workflows - Operational mindset with the ability to bring structure, clarity, accountability, and quality control to integrated planning and campaign development - Portfolio demonstrating strategic, insight-led communications ideas across healthcare, corporate communications, integrated campaigns, or related work required. **Benefits and More** - You will receive a competitive base salary and bonus opportunity - You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan. - Monthly allowance for cell phone, office equipment, etc. - Generous PTO policy with paid maternity/paternity leave - Transit benefits - Professional learning and development opportunities - Workplace flexibility - On-site and off-site social gatherings The anticipated salary range for this position, at the time of posting, is $150,000-$210,000. The salary of the applicant selected for this role will be based on a variety of factors, including but not limited to, education, internal equity, geography, relevant years of experience, certifications, skills, abilities of the selected applicant, and other job-related qualifications. In addition, a range of medical, dental, vision, disability, 401(k) matching, paid time off, and/or other benefits also are available by the company. We have openings across multiple levels within the agency. If you're interested, please reach out to , we'd be happy to discuss similar opportunities that align with your experience.

About Ruder Finn

Ruder Finn is a global public relations and communications firm headquartered in New York, NY. The company was founded in 1948 by David Finn and Bill Ruder and has since grown to have offices in more than 20 countries. Ruder Finn offers a range of services, including public relations, digital marketing, and crisis management. The firm has worked with a variety of clients across industries, including healthcare, technology, and finance. Ruder Finn has won numerous awards for its work, including recognition from the Cannes Lions International Festival of Creativity and the PRWeek Awards.
Learn more about Ruder Finn
Size
500 employees
Industry
Founded
2002

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