The RoleAs a
Content Marketing Manager at Air Apps, you will be responsible for
developing and executing a content strategy that positions us as a thought leader in the industry. You will create
engaging, high-quality content such as
blog posts, whitepapers, case studies, and email campaigns to educate and attract users.
This role requires a mix of
storytelling, SEO expertise, and data-driven decision-making to grow our audience and increase brand visibility.
Responsibilities- Develop and execute a content strategy that aligns with business goals and target audiences.
- Write, edit, and manage high-quality blog posts, whitepapers, case studies, eBooks, and email campaigns.
- Conduct keyword research and SEO optimization to improve content visibility and search rankings.
- Collaborate with designers, developers, and product teams to create compelling content assets.
- Manage the content calendar to ensure consistent publication and engagement.
- Analyze content performance metrics and optimize for engagement, lead generation, and conversions.
- Develop brand messaging and storytelling that resonates with our audience.
- Research industry trends, competitor content, and best practices to refine strategy.
- Work with guest bloggers, influencers, and external writers to expand content reach.
Requirements- Around 4+ years of experience in content marketing, copywriting, or editorial roles.
- Exceptional writing and editing skills with a strong command of storytelling and brand voice.
- Experience with SEO tools (Google Search Console, Ahrefs, SEMrush, Moz) and content optimization techniques.
- Strong understanding of digital marketing, inbound marketing, and content distribution.
- Ability to analyze content metrics and adapt strategies based on data insights.
- Experience managing content calendars, editorial workflows, and content management systems (CMS) like WordPress.
- Familiarity with email marketing tools (e.g., Mailchimp, HubSpot) is a plus.
- Ability to work independently in a fast-paced, remote-first environment.
- A portfolio of published work showcasing blog posts, whitepapers, or case studies.
What benefits are we offering?- Apple hardware ecosystem for work.
- Annual Bonus.
- Medical Insurance (including vision & dental).
- Disability insurance - short and long-term.
- 401k up to 4% contribution.
- Air Conference - an opportunity to meet the team, collaborate, and grow together.
- Transportation budget
- Free meals at the hub
- Gym membership
