About the JobThe Client Marketing Manager owns Smokeball's client lifecycle marketing strategy to help engage, retain, and increase the lifetime value of clients. They are a key liaison to Client Success and will also collaborate closely with Product Marketing on GTM campaigns, delivering new features, and product value to customers. This role serves as both a client and brand advocate, ensuring a client-focused approach that embodies Smokeball's mission to power people-law.
This is a
hybrid position based in our Chicago, IL office. All Chicagoland employees are required to be in the office on
Wednesdays and Thursdays.
Key Responsibilities- Own the creation and execution of client lifecycle campaigns in collaboration with Client Success and Product Marketing to drive product adoption, usage, and retention.
- Own the client communications calendar, auditing cross-department client comms and holding the business accountable for total message volume.
- Create high-impact case studies, video testimonials, and other storytelling that highlights the Smokeball client experience.
- Drive client-led growth by owning Smokeball's referral program and running review generation campaigns.
- Manage client webinars that highlight key product features and raise awareness for partner integrations.
- Serve as a client champion by facilitating client feedback loops; identifying surprise and delight opportunities; and building out client advocacy initiatives, like Smokeball's Beacon Award.
Skills and Experience- 5+ years B2B and/or SaaS marketing experience with direct experience in hands-on customer marketing.
- Exceptional written and verbal communication skills, with a knack for compelling storytelling.
- Ability to manage multiple campaigns, deadlines, and stakeholders simultaneously.
- Experience using marketing automation and project management tools to build and run high-impact campaigns.
- Proven ability to collaborate cross-functionally to achieve business goals and KPIs.
- Ability to track, measure, and optimize efforts based on data and performance insights.
Nice to Have- Knowledge of ChurnZero, ClickUp, and Pardot
- Experience building out HTML email templates
- Familiarity with the legal profession
Compensation Band:$100,000 - $120,000
What's in it for you? Competitive Salary
💹 Work-Life Balance: 20 vacation days, 3 reboot days, birthday off, volunteer time, and more!
Benefits: Excellent medical, dental, vision coverage. 401(k) match, & monthly wellness stipend
Parental leave
🥡 Office lunch and loads of snacks
And of course...the SWAG!!
