Ferrero International

Channel Marketing Analyst, Strategic Accounts

Ferrero International • $100K — $125K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of CPG experience
  • Bachelor's Degree in business or related field, M.B.A. is a plus
  • Familiarity with IRI, ACN, and data analytics tools
  • Sales experience preferred
  • Strong analytical, problem solving, and critical thinking skills
  • Excellent communication and presentation abilities

Responsibilities

  • Support the Channel Marketing Director and sales function
  • Influence internal sales team for resource allocation
  • Coordinate sales internal processes and oversee forecasts
  • Participate in strategic planning and provide insights
  • Mine customer data for business reviews and presentations
  • Analyze data to derive actionable business insights
  • Manage annual trade budget and KPI attainment

Benefits

  • Comprehensive health insurance
  • Retirement plans
  • Paid time off
  • Supportive company culture
Full Job Description
About the Role:

We have a current opening for a Channel Marketing Analyst, Strategic Accounts and are actively reviewing applications.

As a Channel Marketing Analyst, Strategic Accounts, you will play a key role in supporting the strategic sales agenda for some of our most important customers. Working closely with sales, marketing, finance, and supply chain teams, you'll leverage data, insights, and market trends to drive business growth, optimize promotional investments, and support customer planning. This highly analytical role is ideal for someone who enjoys turning complex data into compelling business stories, influencing decisions, and helping deliver winning strategies in a fast-paced, competitive CPG environment.

This position is Hybrid and will be based out of our North American HQ in Parsippany, NJ.

Main Responsibilities:

  • Support the Channel Marketing Director for the Strategic Channel Leadership Team in the sales function
  • Support the strategic sales agenda for the channel and influence the internal commercial sales team to ensure the right resources and investment levels to win in highly competitive marketplace.
  • Coordinate and execute the sales internal process and oversee volume forecasts
  • Be an active participant in the planning process, providing supporting material and recommendations
  • Mine customer data and leverage to support creation of business reviews, line reviews, new product launch presentations, seasonal presentations, innovation sessions, JBP's and Top to Top meetings on behalf of Value Channel sales team
  • Provide actionable insights through data on performance, trends and opportunities to the team
  • Utilize data sources (i.e., IRI, ACN, Spectra, POL, Kantar, Power BI, SAP) to analyze the data and create compelling sales stories
  • Develop and execute new and innovative scorecards to analyze business performance and complete ad hoc requests for the sales and leadership teams
  • Manage and update the KPI attainment throughout the year, and represent the team on KPI calls when needed
  • Assist in management annual trade budget
  • Facilitate the non-promoted and promoted planning for Trade Promotions Management
  • Assist Channel Marketing Director in volume and trade discussions on a weekly basis ensuring team stays within budget and continues to drive sales, while achieving monthly volume targets
  • Analyze trade spend compared to sales performance and targets
  • Analyze post promotional events, promotional effectiveness, distribution opportunities, assortment recommendations and seasonal sell through
  • Manage the allocations process of strategic customers
  • Develop and maintain relationships with cross functional teams
  • Act as the customer logistics provider for all Value Channel customers
  • Facilitate end to end order management in conjunction with customer logistics team
  • Maintain JBP scorecard aligned to with customer measuring key financial metrics


About You:

  • At least 3+ years' CPG experience
  • Bachelor's Degree in business or related field, M.B.A. is a plus
  • Data analytics experience and knowledge of IRI, ACN, ShopperSights, Spectra, Retail Link, RSI and EYC etc.
  • Sales experience a plus
  • Strong math, analytical, problem solving, and critical thinking skills
  • Detailed oriented with solid planning and organizational skills
  • Ability to manage multiple projects in a proactive and timely manner
  • Ability to generate positive relationships and foster a team environment
  • Ability to prioritize and multi-task while meeting project deadlines
  • Strong organizational agility and relationship building a must
  • Strong process improvement skills
  • Good communication skills, including strong writing and presentation skills
  • Proficiency in the Microsoft Office Suite and exceptional excel and powerpoint skills
  • Ability to travel approximately 10%


Artificial Intelligence Disclosure
As part of our recruitment process, Ferrero may use artificial intelligence (AI) enabled tools to assist with reviewing candidate applications. These tools are used solely to support recruiters by summarizing application information and identifying potential alignment with job requirements. AI does not independently screen out or select candidates, and it does not replace human judgment. Final decisions regarding candidate progression are always made by Ferrero recruiters and hiring managers.

What We Offer:

Careers with caring built in - discover our benefits here.

The base compensation range for this position is $100,000.00 - $125,000.00. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.

About Ferrero International

Ferrero International S.A. is a global confectionery company that produces a range of chocolate and hazelnut-based products. The company was founded in 1946 by Pietro Ferrero and is headquartered in Alba, Italy. Ferrero International is best known for its Nutella spread, Ferrero Rocher chocolates, and Kinder chocolates. The company operates in over 170 countries and has more than 30,000 employees worldwide. Ferrero International is a privately held company and is owned by the Ferrero family.
Learn more about Ferrero International
Size
35,000 employees
Industry

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