Business Development Representative

WithCoverage

$75K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in sales or business development roles
  • Strong background in cold calling and outbound sales techniques
  • Ability to communicate clearly and confidently over the phone
  • High self-motivation and energy in a remote work setting
  • Coachable with a resilience to rejection and a desire to excel

Responsibilities

  • Conduct high-volume cold calls to pre-qualified prospects.
  • Manage the outreach process from script execution to booking meetings.
  • Leverage live research for personalized and effective conversations.
  • Work with the team to enhance messaging and outreach strategies.
  • Engage in weekly performance reviews to track progress towards goals.

Benefits

  • Competitive compensation with potential for equity
  • Flexible paid time off options
  • Comprehensive health insurance including dental and vision
  • Flexible Spending Accounts for medical and dependent care
  • 401(k) retirement plan via Human Interest
  • Paid holidays observing all major national holidays
  • Employee-centric in-office experience with catered lunches on Fridays
  • Inclusive and collaborative company culture
Full Job Description
Business Development Representative

Location: New York, NY

About The Role:

As a Business Development Representative (BDR), your primary responsibility is to drive top-of-funnel activity by booking calls with qualified prospects. You'll be the first voice many of our future clients hear, reaching out via cold calls to introduce WithCoverage and spark interest. This is a high-output, high-impact role where success is measured by conversations started and meetings set. You'll be equipped with a strong list of pre-qualified leads and supported by a collaborative growth team that's focused on results. High performers in this role will have the opportunity to advance into closing or managerial positions over time. Schedule: Monday to Friday, 9am - 5pm EST (weekends off).

What You'll Do:
  • Make high-volume cold calls daily to pre-qualified prospects to schedule intro calls with potential clients.
  • Own the outreach process end-to-end, including script execution, objection handling, and call coordination with the Growth team.
  • Use quick, live research to find meaningful angles that connect with each prospect during calls.
  • Collaborate with team members to refine messaging, targeting strategies, and outreach best practices.
  • Participate in weekly reviews to track progress against meeting goals and improve performance.

Who You Are:
  • Confident, clear phone communicator: you enjoy being on the phone and know how to keep people engaged.
  • Prior experience in cold calling, outbound sales, or appointment setting is highly preferred.
  • High energy, self-motivated, and comfortable working independently in a remote environment.
  • Coachable, resilient, and eager to succeed in a performance-driven role.

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $75,000 - $120,000/year. Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. Total compensation for this position may also include equity, quota incentives (for sales roles), and employee benefits.

What We Offer:
  • Competitive compensation that may include equity
  • Flexible paid time off
  • Comprehensive benefit plans for medical, dental, vision, life, and disability
  • Flexible Spending Accounts (FSAs): Health Care FSA and Dependent Care FSA
  • Commuter Savings Account
  • Human Interest: 401(k) provider
  • Time Off: Sick Leave, Family and Medical Leave, Flexible Time Off
  • Paid Holidays: Observance of all major national holidays
  • A curated in-office employee experience, designed to foster community, team connections, and innovation, that also includes catered lunches in the office on Fridays for in-office workers
  • Collaborative, transparent, and fun culture

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