5+ years of successful B2B sales experience, ideally in industrial training services or related fields.
Self-directed and highly motivated individual.
Strong interpersonal and communication skills, both written and oral.
Proven sales skills with effective negotiation abilities and customer interaction.
Technical knowledge and consultative skills are essential.
Willingness to travel overnight up to 50% of the time.
Advanced proficiency in Excel, Word, Adobe, and Microsoft Outlook.
Experience with CRM software like Salesforce.
Responsibilities
Drive revenue growth by identifying and closing training opportunities with various sectors.
Develop and execute strategic plans that align customer needs with training capabilities.
Prospect and qualify new business by engaging key decision-makers and assessing training needs.
Own and maintain an accurate sales pipeline to meet revenue and margin goals.
Serve as a consultative resource by staying informed on course offerings and industry standards.
Represent the company at events and convert interest into qualified opportunities.
Lead discovery meetings and coordinate with experts to create tailored training solutions.
Build and maintain strategic customer relationships through regular follow-ups and account reviews.
Manage the sales process in the CRM, ensuring all details are accurately recorded and communicated.
Act as the liaison between customers and the training operations team to ensure smooth execution of commitments.
Benefits
Remote/hybrid work flexibility, ideally for candidates in the DFW or Regional Texas area.
Opportunity to work with a leading company in the electrical training sector.
Engagement with diverse clients across industrial, commercial, and energy sectors.
Professional development opportunities through exposure to industry events and training solutions.
Collaborative work environment with a focus on strategic customer relationships.
Full Job Description
Overview
Overview
Shermco Industries is seeking an experienced strategic business development professional that will work with our External Training Services Team.
The position is remote/hybrid, but ideally, we would like this person to be located in the DFW or Regional Texas area(s).
Responsibilities
Drive revenue growth for Shermco's External Training Services by identifying, developing, and closing opportunities for instructor-led electrical safety, technical, compliance, and workforce-development training with industrial, commercial, utility, and energy-sector clients.
Develop and execute territory, account, and market-development plans that align customer needs with Shermco's external training capabilities, growth objectives, and target industries.
Prospect and qualify new business by engaging safety, operations, maintenance, engineering, human resources, and learning-and-development decision-makers and by assessing training requirements, audience size, delivery preferences, schedule, budget, and purchasing process.
Own an annual sales target and maintain a healthy, accurately forecasted pipeline sufficient to achieve revenue, margin, and new-account goals.
Serve as a consultative resource to customers by maintaining working knowledge of Shermco's course offerings, delivery formats, instructor capabilities, applicable electrical safety standards, and prevailing workforce-training needs.
Represent External Training Services at customer meetings, industry events, conferences, trade shows, associations, webinars, and targeted campaigns; convert resulting interest into qualified opportunities.
Lead discovery meetings and site visits, then coordinate with training leadership and subject-matter experts to develop scopes, schedules, pricing, proposals, presentations, and customized training solutions.
Build and expand strategic customer relationships through regular account reviews, post-training follow-up, multi-site program development, renewals, and cross-selling of relevant Shermco services.
Manage the complete sales process in the CRM, including lead and contact information, activity, opportunity stage, probability, next steps, forecast, proposal status, purchase orders, and contractual requirements.
Act as the commercial handoff point between the customer and Shermco's training operations team, ensuring sold commitments, course content, participant requirements, logistics, documentation, and follow-up expectations are clearly communicated.
Consistent collaboration with the ISR (Inside Sales Rep), Training Services Director, and VP, WMS to keep department initiatives and goals on track.
Qualifications
Bachelor's degree is desired but not required.
5+ years of successful outside B2B sales experience, preferably in selling industrial training services such as NETA, Electrical Safety, and Electrical Equipment and Rotating Equipment Maintenance and Reliability. In lieu of this experience, we will consider sales experience in engineering, or heavy industrial markets with experience selling into O&G, Power Generation, and Renewables.
Demonstrated ability to be self-directed and highly motivated.
Strong interpersonal, communication, written and oral presentation skills and solid understanding of profitability and other financial measurements.
Strong sales skills including effective negotiating skills, ability to successfully interact with key customer decision makers and influencers, and ability to prospect new customers and forecast future business.
Must be able to demonstrate technical knowledge and consultative skills.
Required overnight travel up to 50% of the time.
Advanced computer skills with the following software: Excel, Word, Adobe, Microsoft Outlook.
Proficiency with CRM and lead software like Salesforce and Industrial Info Resources.
Pay Range
USD $135,000.00 - USD $150,000.00 /Yr.
About Shermco Industries
Shermco Industries is a leading provider of electrical testing, maintenance, and repair services for industrial and commercial customers. The company is headquartered in Irving, Texas and has been in business since 1974. Shermco Industries has a team of highly trained technicians who are equipped with the latest tools and technology to provide fast and reliable service. The company's services include electrical testing, maintenance, and repair, as well as training and consulting. Shermco Industries is committed to providing its customers with the highest level of service and quality.
