Our OpportunityBusiness Development Manager-Lighting Specialist - Midwest and Western U.S. RegionReports To: Director of U.S. Sales
Location: Midwest and Western United States
Territory: Midwest and Western United States
Travel: Frequent regional travel required (typically 50-70%)Richelieu is currently seeking a
Business Development Manager-Lighting Specialist- Midwest and Western U.S. Region to take responsibility for growing our
lighting business segment with
kitchen and bath dealers, retailers, distributors, and buying groups.
Role OverviewThe Business Development Manager-Lighting Specialist-Midwest and Western U.S. Region serves as the primary commercial link between Head Office and the Midwest sales organization. The role is responsible for regional execution, adoption, and growth across assigned product classes.
This is a field-execution role focused on translating national product and segment strategies into consistent regional results through sales support, training, and customer engagement across a broad and diverse market.
Product & Segment ScopeLead the execution strategy across high-priority product categories aligned with Richelieu's core hardware and accessory portfolio. These categories represent key drivers of growth, margin, and customer engagement.
Key ResponsibilitiesSales Development & Field Execution- Drive adoption and specification across assigned super classes for our lighting business segment.
- Partner with sales reps on call planning, territory strategy, and customer development
- Participate in joint customer visits and specification meetings
- Support strategic accounts with pricing, quoting, and inventory alignment
- Conduct showroom visits and customer site engagement
- Attend regional QBRs and provide feedback on execution, competitive dynamics, and market opportunities
Product Training & Enablement- Deliver product and category training across the region
- Lead new product introductions and rollout support
- Support customer-facing demonstrations and technical discussions
- Coordinate with Product Champions to ensure consistent messaging and execution
Tools, Vendors & Reporting- Support adoption of sales tools, merchandising standards, and catalogs
- Serve as a regional interface with key suppliers and product managers
- Promote consistent CRM usage and pipeline visibility
- Provide concise monthly updates on activity, pipeline, and key initiatives
Success Measures- Increased adoption and sales growth across assigned super classes
- Strong alignment between national strategy and Midwest and Western U.S. field execution
- Improved effectiveness of sales reps and specification managers
- Consistent execution across a broad, high-opportunity, and competitive region
What We Are Looking For- Successful business development experience with retailers in the home improvement segment (building materials, construction, etc.)
- Ability to be both a "hunter" of new relationships and a "farmer" to develop existing retail customers
- Self-starter, able to work independently
- Exceptional communication and interpersonal skills
- Ability to travel as required
- College degree is preferred but not required; a combination of education and experience will be considered
Compensation and Benefits- Competitive market-based salary plus monthly, quarterly, and annual commissions
- Monthly car allowance and covered fuel
- Business expense reimbursement
- Group insurance program (medical, dental, vision, life, disability, etc.)
- Employee Stock Purchase Plan with employer matching
- 401(K) with employer matching
- Company cell phone
- Paid vacation time, sick days, and 9 paid holidays per year
