Brand Marketing Manager

Dr. Squatch

$115K — $135K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of relevant experience in brand marketing or related fields.
  • Deep understanding and obsession with modern brands and culture.
  • Strong instincts in digital and social marketing.
  • Proven ability to generate compelling ideas and engage audiences.
  • Comfortable navigating budgets and making strategic decisions.
  • High agency with the ability to challenge team thinking.

Responsibilities

  • Build Jukebox's brand positioning, voice, and cultural relevance.
  • Create memorable campaigns that generate consumer attention.
  • Grow community engagement through social strategy and trends.
  • Ensure brand consistency across all consumer touchpoints.
  • Translate brainstormed ideas into tangible consumer experiences.
  • Stay informed on market trends and identify growth opportunities.

Benefits

  • Medical, dental, and vision insurance coverage.
  • 401k plan with company match.
  • Generous paid time off (PTO) policy.
  • Healthy snacks provided in the office.
  • Frequent company events for team building.
  • Access to free Jukebox products.
Full Job Description
About the role:

We're seeking a Brand Marketing Manager to help build the next chapter of Jukebox. This role is for someone who is obsessed with brands, deeply plugged into culture and how brands grow today, and energized by the opportunity to build a modern consumer brand.

You'll be a close creative and strategic partner to the Head of Jukebox at Dr. Squatch, helping define where the brand goes next and how we get there-from positioning and breakthrough brand campaigns to organic social, creators, retail, and new growth opportunities. This is a broad, hands-on role with the opportunity to shape both the brand and the business as Jukebox scales.

We're looking for someone ambitious, curious, full of ideas, and ready to roll up their sleeves-someone with strong taste, a clear point of view, and an even stronger bias toward making things happen.

This role will report to the Head of Jukebox.

This is a full-time, hybrid role with company benefits based in New York City, NY, (NoMad area) with 3 days per week in the office.

The anticipated base compensation range for this role will be $115,000 to $135,000. Compensation will be commensurate with the candidate's experience and local market rates.

What you'll do:
  • Build the Brand - Help define Jukebox's positioning, voice, creative world, and place in culture, with a strong point of view on what will make the brand distinctive and worth caring about.
  • Create Ideas People Talk About - Develop campaigns, launches, partnerships, PR moments, and unexpected ideas that earn attention and build long-term brand love.
  • Grow Community & Culture - Shape organic social and creator strategy, finding the people, conversations, trends, and opportunities that can turn consumers into a community.
  • Bring Jukebox Everywhere - Translate the brand across DTC, retail, paid, PR, and new channels-making sure Jukebox feels unmistakably Jukebox wherever it shows up.
  • Make It Happen - Take ideas from a brainstorm to something consumers actually experience, navigating budgets, timelines, partners, and cross-functional teams along the way.
  • Find What's Next - Stay curious about the market, culture, consumers, and emerging brands. Identify whitespace, challenge assumptions, and help determine where Jukebox should go next.

About you:
  • 5+ years of relevant experience, with flexibility on level for an exceptional person.
  • Genuinely obsessed with brands-the person who notices a great campaign, new creator, emerging brand, or cultural shift before someone sends it in the group chat.
  • Digital and social instincts are second nature. You understand how brands are built today across creators, communities, content, earned attention, and real-world experiences-not just traditional marketing channels.
  • A creator as much as an operator. You generate ideas, have strong taste, and can turn a blank page into something people want to engage with.
  • A builder at heart who thrives when the answer isn't obvious, jumps into unfamiliar problems, and would rather create the playbook than follow one.
  • Commercially minded enough to know that great brand building ultimately needs to grow the business-and comfortable making choices around budgets, priorities, and impact.
  • High agency and low ego. Comfortable challenging the thinking in the room, changing your own mind when someone has a better idea, and doing what it takes to move the work forward.
  • Excited by the chance to have real ownership and outsized impact on a brand still early enough to shape.

Why Join Us:
  • Jukebox is early enough that your ideas can meaningfully shape what the brand becomes.
  • Work directly with the Head of Jukebox across brand, creative, marketing, retail, and growth-not inside a narrow functional lane.
  • Move quickly from idea to execution and see your work show up across culture, social, retail, and the real world.
  • Help build a brand with the ambition to redefine women's personal care.
  • Be part of an ambitious, high-energy team that cares deeply, moves fast and has a lot of fun doing it.

#LI-TC1 #LI-HYBRID #LI-FULLTIME

We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!

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