Position SummaryThe Division Brand Manager for the Williams Division is responsible for executing brand strategy and marketing initiatives across the division's residential and commercial HVAC markets. This role serves as the primary marketing leader for the region, ensuring alignment with national brand objectives while tailoring programs to meet local distributor and dealer needs. The ideal candidate will be a strategic thinker, a skilled communicator, and a hands-on executor who thrives in a fast-paced, relationship-driven environment.
Position ResponsibilitiesMay include:
• Champion Daikin's core brand initiatives within the Williams Division, ensuring consistent execution across all regional channels
• Build and maintain strong relationships with Amana wholesale distributors and vendors, delivering customized marketing support and training
• Present brand strategy, product updates, and promotional programs to distributors, dealers, and internal stakeholders
• Collaborate with national marketing, product, and digital teams to localize messaging and develop region-specific collateral
• Drive distributor development and customer acquisition strategies tailored to the Williams Division's market dynamics
• Analyze regional market trends and competitor activity to identify growth opportunities and optimize brand performance
• Support sales enablement through targeted campaigns, lead generation efforts, and promotional tools
• Manage regional marketing content creation, vendor contracts, and budget allocations
• Coordinate planning meetings, project timelines, and resource libraries for marketing initiatives
• Provide leadership and mentorship to local marketing staff, ensuring alignment with corporate standards and goals
• Track campaign performance and implement contingency plans as needed
• Ensure all communications and materials adhere to brand guidelines and quality standards
- Communicate appropriately and timely with teams
- Develop and manage vendor relationships and contracts
- Track projects results
- Implement contingency plans as needed
- Produce meeting reports
- Perform additional projects/duties to support ongoing business needs.
Knowledge & Skills• Interpersonal skills
• Customer service skills
• Organizing skills
• Attention to detail
• Time management skills
• Project management skills
• Change management skills
• Relationship management skills
• Extensive familiarity with Daikin products and equipment
• Problem-solving and analytical skills
• Verbal and written communication skills including listing and question skills
• Computer literacy
• Ability to implement standardized operating procedures and follows clear directions
• Ability to work independently and meet deadlines
• Ability to work well under pressure.
• Ability to work in a team environment
• Ability to work flexible hours
• Knowledge of marketing and event disciplines
• Knowledge of meeting industry contracting standards and practices
• Organizational awareness and knowledge of corporate standards and procedures.
• Lift up to 20lbs.
• Proficient in MS Word, Excel, and Outlook.
• Vendor manager skills
• Negotiation skills
• Budgeting skills
• Team management experience
• Ability to multi-task
• Ability to apply good judgment, strong work ethic, and integrity on the job.
CompetenciesExperience• 5+ years of experience in brand or marketing management, preferably within HVAC or a related industry
Education/Certification• High school diploma or GED equivalent.
• A Bachelor's degree is preferred
People Management No
Physical Requirements / Work Environment• Must be able to perform essential responsibilities with or without reasonable accommodations