Blockstream

Brand Design Manager

Blockstream • $110K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Proven experience as a brand designer, producer, or similar role.
  • Experience building design systems, style guides, and modular brand frameworks.
  • Strong ability to translate strategy into compelling visual and verbal identity systems.
  • Strong understanding of integrated marketing, user journeys, and multi-channel campaigns.
  • Hands-on design skills (Figma, Illustrator, InDesign, etc.) that enable asset creation.
  • Experience in motion graphics and content management systems (CMS).
  • Experience working in a tech-driven industry or with SaaS products.

Responsibilities

  • Develop and refine the overarching brand strategy, vision, and narrative that align with company goals and values.
  • Build and maintain scalable brand design systems while adapting to diverse audiences.
  • Partner with product design teams to evolve brand aesthetic across various platforms.
  • Align brand with company objectives and go-to-market plans in collaboration with multiple teams.
  • Ensure brand cohesion as the company expands into new product lines.
  • Stay updated with industry best practices to keep the brand fresh and relevant.

Benefits

  • Opportunity to work with a leading innovator in Bitcoin and blockchain technology.
  • Collaborative and creative work environment with cross-team partnerships.
  • Hands-on role that encourages personal contribution to brand development.
  • Engagement in a growing market with impactful products.
  • Position at the forefront of technology and design at a fast-paced company.
Full Job Description
We are seeking a highly hands-on, detail-oriented and creative Brand Design Manager who can bridge brand strategy, design, and execution. You will not only define how a brand should look, feel, and communicate but will also roll up your sleeves to create the assets, systems, and frameworks that bring it to life. You will develop a unified brand identity across products, audiences, and channels. You will work closely with design, marketing, product, business, and leadership teams to drive clarity, cohesion, and quality across the entire brand ecosystem and enhance our brand.

What You Will Be Doing (Responsibilities):
  • Develop and refine the overarching brand strategy, vision, and narrative that align with company goals and values
  • Build and maintain scalable brand design systems (visual identity, typography, iconography, patterns, templates) while adapting to consumer, enterprise, and developer audiences
  • Partner with product design teams to evolve the brand aesthetic across web, product UI, marketing, social channels, and more
  • Partner with marketing, product, and business teams to align brand with company objectives and go-to-market plans
  • Ensure brand cohesion as we expand into new product lines and enterprise offerings
  • Stay current with industry best practices to keep the brand fresh and relevant
What We Look For In You (Required Qualifications):
  • Proven experience as a brand designer, producer, or similar role
  • Experience building design systems, style guides, and modular brand frameworks
  • Strong ability to translate strategy into compelling visual and verbal identity systems
  • Strong understanding of integrated marketing, user journeys, and multi-channel campaigns (web, product, content, social, events)
  • Hands-on design skills (Figma, Illustrator, InDesign, etc.) where you can create assets yourself
  • Experience in motion graphics and content management systems (CMS)
  • Experience working in a tech-driven industry or with SaaS products
Nice To Haves (Preferred Qualifications):
  • Experience in fintech, Web3, Bitcoin, or complex technical products


🔒 Stay Safe from Job ScamsAll official Blockstream communication will come from an [redacted].com email address. We will never ask you to share sensitive information or purchase equipment during the hiring process. If in doubt, contact us at [redacted]. Learn more about avoiding job scams here.

About Blockstream

Blockstream is a blockchain technology company that provides various solutions for the development and deployment of blockchain-based applications. The company's platform offers features such as sidechains, smart contracts, and digital asset issuance. Blockstream was founded in 2014 and is headquartered in Toronto, Canada. The company has partnerships with various organizations in the blockchain and cryptocurrency space, including Fidelity Investments and Square. Blockstream has also developed the Liquid Network, a sidechain-based settlement network for cryptocurrency exchanges and other financial institutions.
Learn more about Blockstream
Size
100 employees
Industry
Founded
2014

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