JOB SUMMARY - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
The Associate District Sales Manager is responsible for growing sales and established market share for an assigned territory by promoting, selling and servicing CV-A products within the Vascular Interventions and Endovascular space. This role plays a critical role in supporting the Sales team by developing new accounts, train medical staff on products and procedures and driving therapy adoption of a new and novel laser atherectomy technology.
Differentiated from other legacy medical devices, the new Auryon-laser technology is the only system capable of delivering short, high-powered pulsed-laser energy in a 355nm wavelength without compromising the integrity of its fiber optic cables during atherectomy procedures. The technology addresses the risk of perforation through tissue selectively, addresses the risk of embolization to the patient through the availability of aspiration, and is indicated to provide treatment for In Stent Restenosis (ISR), which is the gradual re-narrowing of the artery after a blockage has been previously treated with a stent.
Additionally, the Auryon-laser advances patient treatment options and care by treating a variety of PAD lesion types both above and below-the-knee. The technology is a safe, fast, and effective system that clinical studies have shown to be effective in treating lesions ranging from soft plaque to severely calcified.
Essential Duties and Responsibilities - Maximize profit by achieving sales revenue targets and growing market share for a specified territory
- Build meaningful partnerships with KOLs (Key Opinion Leaders) and other high-volume Interventional Cardiologist, Vascular Surgeon and Interventional Radiologists in target accounts
- Develop and maintain key physician and hospital contracts to achieve corporate objectives while servicing the customer to meet their needs
- Increase sales by developing new users and driving adoption and continued use of Auryon-laser in target accounts
- Keep up to date on all product, clinical and procedural knowledge as it relates to the products being sold within a specific territory
- Ability to communicate broad and strategic messages to different types of audiences (includes leading and delivering sales presentations to customers)
- Effectively manage assigned territory through sales activities such as territory analysis, prospects, growing and maintaining existing accounts, and trials/evaluations.
- Ability to explain features and benefits using patient outcomes between CV-A products and competitive products
- Maintain the highest level of professionalism at all times when conveying information that is accurate to both external customers and internally with Company employees
- Support Regional sales strategy by working with the territory manager (if applicable) to execute and achieve business plans
- Utilize appropriate resources that tailor the sales approach to meet customer needs
- Anticipate and handle objections and explore perspectives and tactfully address them
- Submit weekly expense report when necessary and adheres to expense policy and procedures
- Consistently document daily, weekly and monthly activities utilizing company provided resources
- Regularly track and report progress against business plan and redirect efforts as necessary
- Educate and train physicians, hospital personnel and office staff on technical matters relating to products and therapies. This is achieved by coordinating: one on one sessions, in-service education programs, seminars and/or outside symposiums
- Document and provide written solutions to recurring problems, including input for variation of training tools and provisions of training
- Identify and solve complex or unusual customer issues in a timely manner
- Complete sales/clinical training programs
- May perform other duties as assigned
Supervisory Responsibilities Yes
X No
Regulatory Responsibilities- Manages in order to ensure compliance with all relevant regulatory/legal requirements
QUALITY SYSTEMS DUTIES AND RESPONSIBILITIESManagementEstablish and support a work environment of continuous improvement that supports the Quality Policy, Quality System and the appropriate regulations for the area they support. Ensure all employees are trained to do their work and their training is documented
QUALIFICATIONS -The requirements listed below are representative of the knowledge, skill or ability required.
Education and Experience- Bachelor's Level of Degree in the related field of study strongly preferred
- Equivalent work related experience acceptable in lieu of degree X Yes No
- 0-3 years of demonstrated experience in sales or sales/marketing combined
- Ability to work independently and drive results
- Office based lab (OBL) experience preferred
- Track record of success in prior roles
- Must be able to meet hospital vendor credentialing requirements
- No Certifications Required
- Any preferred education, experience or certifications: N/A
Skills/Knowledge- Proficient in Microsoft Office Suites, Oracle OBI and Salesforce.com
- Expectational interpersonal skills and emotional intelligence
- Ability to build strong inclusive relationships with customers and internal partners
- Strong organizational and communication skills, including ability to communicate broad and strategic messages to different types of audiences
- Demonstrates good judgement when assessing complex situations, making quick decisions and delivering on deadlines, always acting with integrity
- Negotiation skills, and ability to assess the customers' competitive position to drive targeted solutions
- Proficient in the following computer software applications: Microsoft Office
- Exceptional interpersonal skills.
- Strong organizational skills.
- Strong communication skills (written and verbal).
- Ability to effectively communicate both internally and externally.
- Ability to read and interpret documents such as safety rules, operating and maintenance. instructions, and procedure manuals. Ability to write routine reports and correspondence.
- This position requires some travel up to 75% of the time
This position is eligible for the participation in a Sales Incentive Compensation Plan. Actual incentive opportunity will be based on performance and the eligible target incentive. 
