This position is not eligible for Visa Sponsorship.
DESCRIPTION
As an Associate, Product Experience (PX), you help shape how the brand is experienced through product, packaging, innovation, and value delivery. By leveraging holistic consumer, category, and competitive understanding, you support innovation and renovation initiatives, product and packaging superiority efforts, and launch execution that strengthen the brand across first and second moments of truth. Working closely with the brand Consumer Experience (CX) team and cross-functional partners, you help ensure brand experiences, product performance, and business objectives come together to deliver meaningful consumer impact and sustainable growth.
PRIMARY RESPONSIBILITIES
Consumer, Category, and Customer (3C) Understanding
• Leverage consumer, category, and customer insights to develop a competitive and holistic innovation pipeline.
• Support product and consumer research activities, translating insights into actionable recommendations that inform business reviews and forecasting.
• Partner with the Manager and Commercial Development to translate category and customer understanding into executional outputs.
Innovation & Renovation
• Execute pipeline delivery activities across front-end innovation (FEI), including scoping, concept development, and market readiness aligned with defined innovation and renovation strategies.
• Execute development of concepts, claims, naming, packaging, and commercialization deliverables that support successful innovation launches and product renovations.
• Coordinate day-to-day innovation management activities to ensure execution against timelines, deliverables, and business objectives.
• Support monitoring of product launch success and identify opportunities to optimize, scale, fix, or swap initiatives.
• Own delivery of launch readiness activities, including input for commercial selling materials, launch tools, digital shelf content, and customer execution plans in partnership with Commercial Development teams.
Unrivaled Superiority for Product & Packaging
• Lead packaging development and product experience initiatives aligned with brand strategy, ensuring a superior consumer and shopper experience
• Deliver remarkable-tasting products that build consumer trust and fulfill the brand promise.
Unbeatable Value, Unmissable Visibility
• Support portfolio strategy, partnering with Commercial Development and Finance to deliver business priorities.
• Provide input and execute deliverables supporting innovation and renovation integration into shopper plans, including retailer media.
• Own digital shelf execution, including PDP content, product information, and digital asset deployment, ensuring a consistent and compelling product experience across eCommerce platforms.
Business Management
• Support monthly business reviews (MBP/MBR) for marketing, enterprise forecasting, and annual planning processes by preparing innovation inputs, new item performance updates, and recommendations that inform business decisions.
• Prepare marketing forecasting inputs, including consumption data, new item assumptions, performance updates, and business changes, helping translate results into actionable recommendations.
• Track and report on brand performance, innovation priorities, and key initiatives, ensuring leaders have visibility to performance trends, risks, and opportunities.
• Prepare and analyze assessments, translating innovation, product, and business performance data into actionable insights and priorities.
QUALIFICATIONS
• Typically has a University Degree (BA/BS) in Marketing or a related business field, or equivalent experience.
• MBA preferred.
• Knowledge of budget control methods, policies, and procedures.
• Strong negotiation and relationship-building skills.
• Strong research and strategic analysis skills.
• Ability to work independently and autonomously, adapt quickly to change, and deliver results.
• Strong problem-solving and decision-making skills.
• Excellent verbal and written communication and interpersonal skills.
• Basic financial acumen and understanding of how to calculate risk and return on business decisions.
• Ability to pri