Assistant Director of Brand and Creative Strategy

Job Posting Title:

----

Hiring Department:

----

Position Open To:

----

Weekly Scheduled Hours:

----

FLSA Status:

----

Earliest Start Date:

----

Position Duration:

----

Location:

----

Job Details:

The Assistant Director of Brand and Creative Strategy will lead the development and execution of the Blanton Museum of Art’s creative brand strategy across digital and print platforms. This position will oversee the museum’s brand voice, graphic design, photography, and video production across platforms to ensure compelling storytelling that deepens audience engagement, drives attendance and membership growth, and elevates the Blanton’s reputation as a leading art museum. The role requires a creative leader with strong design sensibilities, exceptional communication skills, and the ability to translate the museum’s mission into innovative, impactful content.

• Lead the development of strong, cohesive advertising and branding strategies that elevate the Blanton’s visibility, strengthen brand recognition, and ensure a consistent and compelling identity across all audience touchpoints.
• Develop, refine, and safeguard the Blanton’s brand identity across digital and print platforms, ensuring cohesive visual and verbal messaging that reflects the museum’s mission and values.
• Direct creative strategy for major campaigns and communications, including advertising, fundraising appeals, and institutional initiatives, aligning storytelling with audience growth, membership, and donor support goals.
• Oversee the design and production of marketing collateral (digital, print, outdoor, and special projects), maintaining high standards of creativity and audience-centered design.
• Assist with digital content creation and campaigns, including photography, video production, and email marketing, ensuring consistency in voice, design, and performance across platforms.
• Work the digital marketing team on website design, strategy, and content updates, ensuring a dynamic, user-friendly, and mission-driven online presence optimized for accessibility, SEO, and revenue generation.
• Supervise, mentor, and develop a team to foster a high-performing, collaborative culture that emphasizes creativity, accountability, and professional growth.
• Collaborate with colleagues across marketing, curatorial, education, and development to align creative strategies with institutional priorities and represent the museum at on-site and community events
• Assist with staffing on-site and off-site museum and community events and programs.
• Other duties as assigned.

• Bachelor’s degree in marketing, communications, design, or a related field.
• Minimum 7–10 years of professional experience in creative direction, digital marketing, or brand strategy, ideally in the arts, nonprofit, or cultural sector.
• Demonstrated expertise in graphic design, visual storytelling, and brand management.
• Strong portfolio of creative campaigns across web, social media, video, and print. Work samples are required.
• Experience supervising creative teams and external vendors.
• Knowledge of Adobe Creative Suite, web CMS, and social media platforms required.
• Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.

Relevant education and experience may be substituted as appropriate.

• Master’s degree in marketing, communications, design, arts administration, or related field.
• Experience working in museums, cultural institutions, higher education, or nonprofits.
• Familiarity with fundraising and development communications.

$80,000 + depending on qualifications

• Standard office environment

• Monday - Friday
• Occasional evening and weekend work required

• Resume/CV
• 3 work references with their contact information including email addresses; at least one reference should be from a supervisor
• Letter of interest

Important for applicants who are NOT current university employees or contingent workers: You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure that ALL Required Materials have been uploaded.  Once your job application has been submitted, you cannot make changes.

Important for Current university employees and contingent workers: As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questions presented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.