VF Corporation

Altra: Senior Copywriter

VF Corporation$83K — $104K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of copywriting experience in agency or in-house settings.
  • Portfolio showcasing unique conceptual thinking and engaging copy.
  • Ability to manage deadlines and synchronize schedules.
  • Strong understanding of the creative process from briefing to post-production.
  • Knowledge of channel best practices for effective messaging.
  • Excellent organizational and interpersonal communication skills.
  • Positive attitude with a focus on continuous improvement.

Responsibilities

  • Concept and write brand and product-level assets for various campaigns.
  • Collaborate with creative leadership to shape brand voice.
  • Lead copy for integrated campaigns, social media, and digital marketing.
  • Work with various teams to ensure cohesive messaging across channels.
  • Manage deadlines and align tasks with stakeholders.
  • Participate in social media production efforts as a core team member.
  • Present creative work to stakeholders, articulating strategy.

Benefits

  • Access to comprehensive benefit programs including medical plans.
  • Opportunities for annual incentive plans or sales incentives.
  • Potential for additional commissions based on performance.
  • Support for continuous improvement and training opportunities.
Full Job Description

What will you do?

 

A day in the life of a Senior Copywriter at Altra looks a little like this.

The Senior Copywriter is responsible for concepting and writing brand and product-level assets for integrated campaigns, product launches, social campaigns, eCommerce, emails, and events. You'll work closely with our creative leadership team to help Altra break through and stand out while being a trusted copy expert in a small, entrepreneurial team environment. This role reports to the Associate Creative Director.

Let’s break down that day-in-the-life a bit more.

  • Work with the Associate Creative Director (Copy) and Copywriter to effectively communicate and shape brand voice and messaging strategy across a wide range of deliverables.

  • Elevate the brands voice across highly visible channels.

  • Provide creative thinking and lead copy across all Altra needs, including integrated campaigns, website assets, emails, digital banners, social media, video, print ads, and mailers.

  • Collaborate closely with Art Directors, Associate Creative Directors, Marketers, and other Altra teams.

  • Lead workstreams when appropriate; own deadlines, align with stakeholders, champion quality.

  • Be a core player in the social production process.

  • Demonstrate extreme attention to detail across all work.

  • Consistently meet established deadlines.

  • Perform occasional additional duties as deemed appropriate by the creative team leaders.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you'll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5+ years of experience in an agency or in-house Copywriting role.

The foundation skills you will need in this position are:

  • Portfolio demonstrating unique conceptual thinking and engaging copy.

  • Experience and comfort working in a fast-paced creative team environment.

  • Ability to manage workload, deadlines, and schedules.

  • Understanding of the creative process from briefing through post-production.

  • Knowledge of best practices across different channels.

  • Excellent organizational and interpersonal communication skills.

  • Positive attitude and pride in the process of making and presenting great work.

  • Ability to present work to stakeholders, talking through decisions and strategy in real time.

  • Willingness and ability to take direction from Creative Directors and Associate Creative Directors while applying constructive feedback to your own work and that of others.

  • Proactively seeks out improvement, training, and growth opportunities.

There are also a few skills that are not required but preferred.

  • Experience on shoots for photo and video assets.

  • Passion for running and the outdoor industry.

 

Now WE have a question for YOU.

Are you in?

Hiring Range:

$83,808.00 USD - $104,760.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

About VF Corporation

Kontoor Brands is a global lifestyle apparel company that designs, manufactures, and distributes superior-high-quality products that look good and fit properly, allowing people all over the world to express themselves freely and confidently. It was established in 2019 and is headquartered in Greensboro, North Carolina.

VF Corporation Careers

Join the dynamic team at VF Corporation, a global leader in branded lifestyle apparel, footwear, and accessories, and discover unparalleled job opportunities in an environment that champions innovation, leadership, and diversity.

Work You’ll Do

At VF Corporation, you’ll be part of a forward-thinking company that fuels the growth of its brands and individuals alike. Engage in work that matters with a team that values bold moves and a culture of inclusivity and respect.

Transform Your Career

Embark on a journey of professional growth and personal development within VF Corporation. Our commitment to leadership development and diversity training ensures that every team member is equipped to thrive in a rapidly evolving industry.

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Drive change and innovation at VF Corporation, where we leverage our collective skills to master the challenges of the global market. Our team is dedicated to redefining what’s possible, using our scale and expertise to lead the industry forward.

Join Our Global Team

Collaborate with over 50,000 professionals worldwide who are united in their passion for excellence and commitment to creating a sustainable and inclusive future. VF Corporation offers a unique position in the marketplace that intersects fashion, lifestyle, and responsible business practices.

Introducing VF Corporation’s Career Development Programs

We are committed to nurturing talent through comprehensive career development programs, including robust internship and employment opportunities. Our programs are designed to foster innovation and prepare the next generation of leaders.

Do Meaningful Work

Join VF Corporation and contribute to projects that resonate with consumers and have a lasting impact on communities. Our team’s unparalleled capabilities in design, merchandising, and global distribution empower us to lead with confidence and creativity.

Future-Proof Your Career

Advance your career with VF Corporation, where your ambition can take you to new heights. Enjoy the benefits of working in an environment that supports your dreams through continuous learning, networking opportunities, and career guidance.

Explore Job Opportunities

Whether you’re looking to enhance your resume, gain valuable skills, or secure a leadership position, VF Corporation offers a path for you. Explore our diverse range of positions across multiple brands and functions where your talents can shine.

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Learn more about VF Corporation
Size
14,000 employees
Market Cap
$10.6 billion
Industry
Net Income
-$165.4 million
Founded
1899
5 Year Trend
+7.1%
Revenue
$8 billion
NASDAQ

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