This position performs a combination of duties related to leveraging Mod Op's expertise and offerings to positively impact our clients' business objectives. The Account Director is responsible for the strategic leadership of assigned accounts and for setting goals and measuring the effectiveness of all Client/Agency programs. The Account Director is expected to develop senior-level, long-term relationships with clients while furthering Agency goals. Success is measured by the ability to balance the needs of clients and the internal team, while continuing to learn and grow in target industries and 360 degree marketing.
Essential Functions- Serve as the primary relationship point of contact for assigned clients, with responsibility for client satisfaction, retention, and growth.
- Develop and oversee planning, strategic development, and execution for assigned accounts.
- Proactively identify and implement business-building ideas.
- Develop a deep understanding of client needs, priorities, objectives, business, markets, and customers to provide valuable counsel.
- Prepare strategic plans along with budgets, compensation models, and timelines.
- Ensure timely and successful delivery of solutions according to client needs and objectives.
- Ensure Client/Agency compensation is fair and tracked accurately.
- Perpetuate Agency vision and culture with team members and initiate Agency programs to meet or exceed goals.
- Clearly communicate progress to internal and external stakeholders and prepare reports on program effectiveness and client account status.
- Clearly communicate client objectives to internal teams to support timely solution development.
- Drive thought leadership and strategic deliverables; identify creative and digital marketing solutions as they emerge.
- Manage and/or mentor junior-level talent and oversee timely implementation of projects.
- Manage timelines and deliverables with the Client Strategist or Coordinator.
- Provide regular budget analysis on project health, and write scopes of work and lead the estimating process.
Required Education and Experience- Bachelor's degree.
- Typically 7-12 years of experience in an agency or client marketing role; experience range is a guide, not a minimum.
- Ability to multitask; excellent organizational skills.
- Strong leadership skills, including the ability to delegate detail work.
- Good understanding of marketing strategy; collaborative work style.
- Curiosity, strong research skills, responsiveness, empathy, and excellent listening skills.
- Ability to distill patterns, trends, and insights into actionable opportunities for the team.
Preferred Education and Experience- Proven senior-level experience in agency account management.
- Experience across marketing communications disciplines and expanding client relationships.
- Experience delivering business-building programs and creating, controlling, and maintaining budgets.
- Excellent listening, negotiation, presentation, verbal, and written communication skills.