5-7 years of experience in media planning and buying
Strong problem-solving skills
Ability to mentor junior staff
Experience in developing production plans and budgets
Proficient in analyzing campaign effectiveness
Responsibilities
Lead projects of moderate risk and complexity
Mentor junior staff to ensure successful execution
Develop and update promotion production plans and budgets
Negotiate and purchase advertising placements
Monitor campaign results to optimize advertising spend
Ensure campaigns target appropriate audiences through suitable media outlets
Benefits
Opportunity for professional growth and mentorship
Collaborative work environment
Access to industry-leading tools and resources
Engagement in diverse and impactful projects
Flexible in-office work policy
Full Job Description
Agency: Initiative
Job Function: Media
Job Subfunction: Media Planning and Buying
Job Description:
Provides specialized expertise in a specific field, working independently and leading projects of moderate risk and complexity. Mentors junior staff or manages projects to ensure successful execution and delivery. Possesses strong problem-solving skills to provide professional advice and solutions that align with and support the organization's broader goals.
Develops promotion production plans, budgets and forecasts based on past results, updates same based on new data and monitors results to determine campaign effectiveness. Negotiates and purchases advertising placements on behalf of an organization in alignment with the advertising campaign plan. Ensures advertising and promotional campaigns are targeted to the appropriate audiences through the appropriate media outlets and tracks reach of campaigns to ensure optimized spend of advertising budget.
$85,000-$95,000
To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
