Web Specialist

Salary : $75,774.40 - $122,990.40 Annually
Location : 390 Robert St. N St. Paul, MN
Job Type: Full-Time
Job Number:
Division: Regional Administration
Department: Comm/Administration
Opening Date: 11/05/2026
Closing Date: 11/19/2026 11:59 PM Central

How your work would contribute to our organization and the Twin Cities region:

The Web Specialist is a newly established role within the Digital Experience team, created to support the day-to-day management and maintenance of the Metropolitan Council's public-facing website and internal intranet sites. This is a technical communications role that blends content expertise, digital strategy, and web administration.

This position is eligible for a hybrid (both remote and onsite) telework arrangement. Candidate's permanent residence must be in Minnesota or Wisconsin. This position will create a six-month eligibility list for current and future openings.
What you would do in this job

• Manages the publishing of content across the Council's website using the content management system, ensuring accuracy, timeliness, and brand consistency.
• Serves as the centralized production resource for content requests from divisions across the organization.
• Coordinates with the Digital Experience Manager and external partners on technical updates and platform maintenance.
• Enforces web content standards, style guides, and governance protocols.
• Conducts accessibility audits and ensures all content meets WCAG 2.1 AA standards and ADA requirements.
• Ensures quality assurance and testing of all published work, including automated and manual accessibility testing.
• Monitors and reports on website analytics and user behavior data to inform content and navigation improvements.
• Identifies and remediates broken links, outdated pages, and content gaps on a routine basis.
• Collaborates with Communications colleagues on digital campaigns, announcements, and public engagement initiatives, and on internal communications and intranet platform support.
• Supports the rollout of the new website, including content migration, staff training, and CMS onboarding.
• Assesses raw inputs against digital best practices and governance standards, escalating to other members of the Digital Experience team for additional scoping when appropriate.
• Performs other duties as assigned to support the Digital Experience team and department objectives.

What education and experience are required for this job (minimum qualifications)

Any of the following combinations of completed education in communications, digital media, web design, technical writing, or a closely related field and experience in web content management, digital communications, or a related field:

• High school diploma/GED with six years of experience.
• Associate degree with four years of experience.
• Bachelor's degree or higher with two years of experience.

What additional skills and experience would be helpful in this job (desired qualifications):

• Experience with web content in a Content Management System (CMS).
• Experience writing web content that meets digital accessibility standards (WCAG 2.1) and best practices.
• Experience working and collaborating in diverse, multicultural, and inclusive environments.

What knowledge, skills and abilities you should have within the first six months on the job:

• Working knowledge of HTML and CSS.
• Knowledge of embedding tools such as PowerBI and Tableau.
• Familiarity with web accessibility standards (WCAG 2.1) and document accessibility.
• Knowledge of digital content best practices.
• Proficiency with content management systems (e.g., Umbraco, WordPress, Drupal, or similar platforms).
• Strong writing, editing, and proofreading skills with a plain-language communications focus.
• Skill with web analytics tools (e.g., Google Analytics, Siteimprove).
• Skill with intranet sites such as SharePoint.
• Ability to work with cross-functional digital teams to coordinate web content execution alongside broader digital communications efforts (e.g., social media campaigns).
• Ability to manage multiple projects and deadlines in a collaborative environment.
• Ability to explain technical concepts and accessibility standards in plain, non-technical language for individuals at all levels of the organization.

What you can expect from us:

• We offer the opportunity to make a difference and positively influence the Twin Cities metropolitan area.
• We encourage our employees to develop their skills through on-site training and tuition reimbursement.
• We provide a competitive salary, excellent benefits and a good work/life balance.

Additional information

Union/Grade: AFSCME / Grade F
FLSA: Non-Exempt
Safety Sensitive: No

Work Environment:
Work is performed in a standard office setting and may sometimes require travel between primary work site and other sites.

What steps the recruitment process involves:

1. We review your minimum qualifications.
2. We rate your education and experience.
3. We conduct a structured panel interview.
4. We conduct a selection interview.

Once you have successfully completed the steps above, then:

IMPORTANT: If you make a false statement or withhold information, you may be barred from job consideration.

01

Applicant Instructions: It is important that your application shows all relevant education and experience you possess. The supplemental questions listed below are to further evaluate your education and experience and to determine your eligibility for this position. Answer each question completely, and please do not type "see resume." Otherwise, your application will be considered incomplete, and you will not receive further consideration for this position. The experience you indicate in your responses should also be consistent with the Work History section of this application. If you attach a resume and/or cover letter to your application, it will be reviewed at the education and experience review step.I have read and understand the above instructions regarding my application and supplemental questions.

• Yes
• No

02

How did you first hear about this job opening?

• CareerForce Center
• Community Event/Organization
• Employee Referral
• Facebook
• Glassdoor
• Indeed
• Job Fair
• LinkedIn
• Metro Transit Bus Advertisement
• X (formerly known as Twitter)
• Website: governmentjobs.com
• Website: metrocouncil.org
• Website: metrotransit.org
• Website: minnesotajobnetwork.com
• Other

03

If you selected 'Other', please describe where you first heard about this job. If you selected 'Employee Referral' please enter the employee's first and last name, ID number (if known), and job title.Type N/A if not applicable.
04

Please select the option that best indicates your completed education and experience level.

• High school diploma/GED AND at least six years of experience in web content management, digital communications, or a related field
• Associate degree in communications, digital media, web design, technical writing, or a closely related field AND at least four years of experience in web content management, digital communications, or a related field
• Bachelor's degree or higher in communications, digital media, web design, technical writing, or a closely related field AND at least two years of experience in web content management, digital communications, or a related field
• Some education in communications, digital media, web design, technical writing, or a closely related field AND/OR some experience in web content management, digital communications, or a related field, but less than the options above
• None of the above

05

Please describe your experience in web content management, digital communications, or a related field including duties performed, where the experience took place, and the duration. If you do not have this experience, indicate 'N/A.'
06

Please select the areas below with which you have work experience (select all that apply).

• Experience with web content in a Content Management System (CMS)
• Experience writing web content that meets digital accessibility standards (WCAG 2.1) and best practices

07

If you indicated in question #6 that you have experience with web content in a Content Management System, please describe that experience including duties performed, where the experience took place, and the duration. If this does not apply, indicate 'N/A.'
08

If you indicated in question #6 that you have experience writing web content that meets digital accessibility standards and best practices, please describe that experience including duties performed, where the experience took place, and the duration. If this does not apply, indicate 'N/A.'
09

Please describe your experience working and collaborating in diverse, multicultural, and inclusive environments including how you contributed to the environment and where this took place. If this does not apply, indicate 'N/A.'
10

The Metropolitan Council recognizes that Artificial Intelligence (AI) and generative tools are increasingly used in application processes. While the Council permits the use of AI to assist in the preparation of application materials, all applicants must certify the following statement:

• I affirm that all information provided in my application including any uploaded documentation is true and accurate. I further affirm that I have personally reviewed, verified, and approved all content, including any content generated with the assistance of AI. I will provide all interview responses directly and in real-time without unauthorized assistance. I will not use AI avatars, external assistance in answering including computer-generated suggestions, or any recording and transcription tools during the interview process unless I have received prior approval from Human Resources for a disability-related reasonable accommodation.

Required Question