Your role:We're seeking a results-driven and people-first Vice President of Sales to lead and build up our San Francisco office. In this role, you will own regional revenue growth by coaching, mentoring, and scaling a team of Account Executives who sell to regulated industries including financial services, insurance, and other compliance-heavy verticals.
As VP of Sales, West, you'll be responsible for both new customer acquisition and expansion within our existing Enterprise, Mid-Market, and SMB customer base. You'll bring structure, clarity, and accountability to the team, while partnering cross-functionally to ensure we are exceeding customer expectations. This is a hands-on leadership role that requires strong operational discipline, executive presence, and a passion for developing top-tier talent.
Your responsibilities:- Lead, coach, and scale a team of Account Executives selling Global Relay's SaaS platform to mid-market and enterprise accounts in the West
- Drive consistent performance and pipeline coverage across territories using leading indicators, accurate forecasting, and deal coaching
- Execute and iterate on sales strategies aligned with company goals, in close collaboration with Marketing, Customer Success, Product, and Revenue Operations
- Own hiring, onboarding, and continuous enablement for AEs, ensuring clarity in goals, accountability in execution, and support in career development
- Develop and maintain strong relationships with senior decision-makers at key accounts - owning high-value, complex deals where needed
- Use data and insights to continuously optimize team structure, territory planning, and coverage models
- Model and instill disciplined sales processes using methodologies such as MEDDPICC, with a focus on multi-threading and identifying Economic Buyers
- Stay close to customer feedback, competitor activity, and market trends to ensure Global Relay stays ahead of the curve
About you:- 10-15 years of SaaS sales experience with a minimum of 5-10 years managing Account Executives selling complex, multi-stakeholder deals
- Proven track record of hitting and exceeding team quotas, preferably within regulated industries such as financial services, fintech, or compliance RegTech
- Deep experience in managing both new business and expansion/renewal sales motions
- Strong coaching mindset - you know how to drive performance through deal strategy, process rigor, and talent development
- Comfortable rolling up your sleeves - you will step in to lead high-stakes deals when needed
- Experienced with CRM and sales tech stacks like Salesforce, Demandbase etc.
- Familiarity with account planning, tiering, and segmentation strategies in a named account model
- Executive presence and excellent communication skills, including C-level engagement and internal stakeholder management
Nice to haves:- Experience with scaling teams within an established B2B SaaS company
- Familiarity with regulated communications, archiving, or compliance workflows
- Exposure to vertical selling motions or pod-based sales and customer success models
Travel requirements:Travel as needed within the West coast region, Global Relay's headquarters (Vancouver, BC) or industry events
Compensation:Global Relay advertises the pay range for this role in accordance with the pay transparency laws of the state of California. In addition to the annual base salary (range listed below), compensation for this role also includes commissions, extended health benefits, and 401k contributions.
San Francisco - Base salary range
$180,000-$250,000 USD
What you can expect:At Global Relay, there's no ceiling to what you can achieve. It's the land of opportunity for the energetic, the intelligent, the driven. You'll receive the mentoring, coaching, and support you need to reach your career goals. You'll be part of a culture that breeds creativity and rewards perseverance and hard work. And you'll be working alongside smart, talented individuals from diverse backgrounds, with complementary knowledge and skills.
