Role OverviewWe are seeking an experienced and highly driven VP Sales to lead and scale our Americas go-to-market efforts with initial focus on the US and Canada. As the first senior sales hire, you'll be responsible for building our Americas sales motion from the ground up - from hunting and pipeline development to closing deals and building the team. You'll work directly with the Chief Commercial Officer and partner closely with product, engineering, and customer success to bring our AI reliability and performance agents into mission-critical industrial environments.
Key Responsibilities- Sales Strategy & Execution: Own and refine the go-to-market strategy for the Americas market with initial focus on the US and Canada market, targeting industrial asset-heavy sectors (O&G, chemicals, power, manufacturing, etc.).
- Pipeline Development: Identify high-value prospects, build a strong pipeline of facility and enterprise opportunities, and move them through the sales funnel.
- Customer Engagement: Drive consultative sales conversations with plant leadership, production head, reliability and maintenance managers, and digital transformation heads.
- Partnerships: Collaborate with system integrators, OEMs, engineering & maintenance services companies and other channel partners to expand reach and distribution.
- Forecasting & Reporting: Own sales forecasting, metrics, and reporting to inform board-level decision-making.
- Product Feedback: Act as a voice of the customer internally, helping shape roadmap and positioning.
- Team Building: Hire, mentor, and lead a high-performing sales team within Americas as the business scales.
Requirements- 8-12+ years of enterprise or facility level sales experience, with 3-5 years selling to industrial, energy, or manufacturing clients with focus on software selling.
- Proven track record of closing $250K-$1M+ enterprise deals in complex sales cycles.
- Experience in selling technical software or AI/ML platforms, into the industrial sector. Selling reliability & predictive maintenance, real-time performance monitoring & optimization, and other OT software products.
- Strong executive presence and ability to engage both mid-management and C-level stakeholders.
- Comfortable working in early-stage, high-ambiguity environments - ideally prior experience at a startup or new product line.
- US-based with willingness to travel for key accounts and trade events (~20-30%).
Preferred Qualifications- Existing relationships with industrial operators, plant managers, reliability/maintenance leaders, and digital transformation leaders.
- Familiarity with Industrial AI applications and Industrial Software.
- Engineering, Computer Science, or Business Management background or strong understanding of industrial operations.
Why Join Us- Shape the GTM strategy and sales culture at a mission-driven deep-tech startup.
- Work alongside a world-class founding team with prior exits and deep domain expertise.
- Equity and leadership opportunity in a fast-growing venture-backed company.
