The OpportunityWe're looking for a driven, relationship-focused sales professional to own and grow our Michigan territory, covering the entire state. Candidates based in the Detroit metro area are preferred. You'll partner with urologists, urogynecologists, and their care teams to bring a differentiated, clinically validated test into their practices. This is a hunter role with real upside: uncapped commission, a strong product story, and the autonomy to build your territory your way.
What You'll Do- Own the Michigan territory and drive year-over-year revenue growth, consistently meeting or exceeding monthly, quarterly, and annual goals
- Expand the territory's footprint by identifying, prospecting, and converting new practices through cold calls, in-person visits, and referrals
- Grow volume within existing accounts by deepening adoption across providers, locations, and clinical use cases
- Build a strategic territory plan that prioritizes high-potential accounts and turns pipeline into predictable, sustainable growth
- Develop key opinion leaders and clinical champions who advocate for Guidance® UTI and help open doors to new practices
- Build trusted relationships with physicians, practice administrators, and clinical staff that translate into long-term partnerships
- Monitor account performance, spot declining or at-risk accounts early, and take action to recover and grow them
- Deliver accurate monthly forecasts and use Salesforce to track activity, pipeline, and account strategy
- Represent Pathnostics at trade shows, conferences, and industry events to generate new business opportunities
- Conduct all business in line with Pathnostics' Code of Conduct and Ethics
What You Bring- 3+ years of documented, successful B2B sales experience
- Laboratory or molecular diagnostics sales experience preferred
- Existing relationships with urology, urogynecology, oncology, or infectious disease practices preferred
- Candidates from adjacent fields (medical device, pharma, anatomic pathology) are encouraged to apply
- Ability to present clinical value, negotiate, and close
- A strong sense of urgency, resilience, and comfort with ambiguity in a growing company
- Proficiency in Salesforce and Microsoft Office (Excel, Word, PowerPoint)
- Bachelor's degree or equivalent experience
- Willingness to travel frequently throughout Michigan, including overnights
Compensation & Benefits- Total earning potential: $175K-$190K OTE (uncapped), plus additional bonus potential
- $95K-$110K base salary (based on experience) + $80K variable target (uncapped commission)
- Additional bonus potential in 2026
- Monthly auto allowance plus fuel reimbursement
- Medical, dental, vision, and life insurance for employees and dependents
- 401(k)
- 2 weeks' vacation + 1 week sick time (increases with tenure)
- Optional FSA/DCA
- Employee Assistance Program (mental health, legal, child and eldercare resources)
- Voluntary pet insurance
This description outlines the essential functions of the role and is not an exhaustive list of all duties.
